Williams Trading Makes WTU Courses Available to All Adult Retailers

Williams Trading Makes WTU Courses Available to All Adult Retailers

PENNSAUKEN, N.J. — In light of the recent stay-at-home mandates related to the coronavirus pandemic, Williams Trading has opened its e-learning portal, Williams Trading University (WTU) to all adult retailers. 

Formerly available only to those with Williams Trading accounts, the platform can now be accessed by all adult retailers here.

Regarding the announcement, Scott D., Williams Trading's sales and marketing director shared, "We have now settled into our first week of mandatory in-home sheltering and business closure here in New Jersey. Many of our adult partners within the U.S. are also affected by business closures and dealing with adjusting to new schedules while staying at home."

"We feel that opening up this effective home-based e-learning tool as a resource to all adult wholesale customers," he explained, "is an effective tool to help store owners, employees and all distributors' sales personnel to stay motivated and engaged during this unprecedented time." 

To date, WTU offers over 120 active e-learning courses. Online courses are available nonstop and can be taken on a PC, and on Android and iOS smartphones or tablets.

WTU recently rolled out a new "gamification" program, which offers custom badging and premium awards to recognize participants' achievements based on an eight-level tier system; the more courses a person completes, the higher their level will be.  

WTU added a new Retailers Guide to COVID-19 course last week.

"Take one course per day at home and watch your points and status grow," enthused Rachel M., a Williams Trading sales rep. "The courses are fun and offer interactive content — they also helps to keep you motivated to learn more about the industry products and keep boredom at bay!"

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nobü Adds to 'Essentials' Collection

Nobü has expanded its Essentials collection with three new vibrators.

Blush Expands 'B Yours' Collection

Blush has introduced a new vibrating plug from its B Yours Collection.

We-Vibe Debuts 'Shared Touch' Vibe

We-Vibe has introduced its new Shared Touch vibrator for couples.

Kiiroo Introduces New Tyler Wisby Stroker

Kiiroo has debuted the new Tyler Wisby stroker sleeve from its FeelStar line.

XR Brands Expands 'Creature Cuties' Clitoral Stimulator Collection

XR Brands has added three new products to its Creature Cuties line of unicorn-themed clitoral stimulators.

Orion Debuts 'Masturbator 12' From 'WYNE' Collection

Orion Wholesale has introduced the new Masturbator 12 from its What You Never Expected (WYNE) line.

XBIZ Expo Retail Trade Show Heads to L.A. LIVE Jan. 7-10

XBIZ Expo returns Jan. 7-10, 2027, at JW Marriott L.A. LIVE, where pleasure product manufacturers, distributors, retailers and other industry professionals will gather for four days of business, promotion and entertainment.

Beisar Introduces 'Pillar' Fantasy Vibrator

Beisar has debuted its new Pillar fantasy vibrating dildo.

Full Circle Brands Expands 'The Pleasure Company' Vibe Collection

Full Circle Brands has introduced four new devices from its Pleasure Company collection of vibrators and massagers.

Blush Debuts 'Rowen' From 'EnLust' Collection

Blush has introduced the new Rowen dildo from its EnLust line.

Show More