Hustler Features Kate Kennedy, Jayden Cole on Marketing in the Age of COVID-19

LOS ANGELES — Kate Kennedy and Jayden Cole discuss how online sex workers are innovating and adapting in the crowded, post-COVID-19 porn space in a new Hustler magazine feature out now.

In "Hustling in the Age of COVID-19," Hustler writer Maxwell Van Zandt noted that the adult industry, like most businesses, is taking a financial hit during the coronavirus pandemic. "But porn performers are finding a silver lining in the camming world," he said, "coming up with unusual approaches to content and proving that when the going gets tough, the tough get creative."

Kate Kennedy has seen both her shoots and feature dancing bookings placed on hold. Noting that "hardcore stuff isn’t always the best marketing approach anyhow," diversification is Kennedy’s key to weathering the coronavirus lockdown.

“It’s all about dogs and friends,” she said of her social media approach. “I try to do it so I reveal things about myself. I try to present things about myself, like what I’d like to know about the girls performing online.”

While her explicit videos and snaps make up the bread-and-butter of her OnlyFans account, Kennedy added that her down-to-earth, seriocomic style of interaction helps promote and enhance her brand.

Performer and Penthouse Pet Jayden Cole noted that social distancing requirements have led to the cancellation of her gigs on the feature dance circuit — and, consequently, to a big chunk of her income being decimated.

“I’m usually booked for two weekend gigs a month,” she revealed. “Those are gone for the time being.” 

Recognizing that she’s playing on what Van Zandt calls “an unusually crowded field in this stay-at-home age,” Cole revealed that she has upped her game at her personal website.

To set herself apart, Cole said, “I present the shows almost like a podcast. And I cam from the bathtub. More money’s being made online these days than at the strip clubs — even before the coronavirus.”

To read the Hustler magazine article, click here.

For more from Kate Kennedy and Jayden Cole, follow them on Twitter.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ricky's Room Signs Chanell Heart to 1-Year Deal

Ricky’s Room has signed Chanell Heart to a non-exclusive, multi-scene contract for one year.

Jonni Darkko Drops Evil Angel Blowbang With Jennifer White

Jennifer White stars in an Evil Angel blowbang release from director Jonni Darkko.

Ariel Demure Leads Latest From TransSensual

Reigning XMAs Trans Performer of the Year Ariel Demure stars in the latest TransSensual scene, titled "My Big Cock Cummy Wedding."

Autumn Rain Fronts Latest Release From Evil Angel

Autumn Rain stars alongside Christian Wilde in the latest Evil Angel scene.

Taylor Vixxen Stars in New Elegant Angel Release

Taylor Vixxen stars with Brad Newman in a new scene from Elegant Angel, titled “Wet and MILFy.”

Ginger Vixen Launches New Site Through YourPaysitePartner

Creator Ginger Vixen has launched her new official website through YourPaysitePartner (YPP).

Octavia Red Fronts Latest From Blacked Raw

Octavia Red stars with Vixen Media Group exclusive Jason Luv in the latest release from studio imprint Blacked Raw.

XBIZ 2026 Conference to Debut All-New Company Lounges, Community Track

The event website for XBIZ 2026 is now live, unveiling details for North America’s largest adult industry conference, including two all-new show features: Company Lounges and a Community Track.

Maria May Makes Her WIFEY Debut

Creator Maria May stars with her husband Jeff, Hollywood Cash, and Jamie Knoxx in the latest release from Vixen Media Group studio imprint WIFEY.

Addis Fouche Featured in Bloomberg TV OnlyFans Doc

Performer and content creator Addis Fouche was featured in a recently aired Bloomberg TV documentary titled "Could OnlyFans Ever Be Safe for Work?"

Show More