Instacart Pressured Into Confusing Partnership With Anti-Porn Group NCOSE

Instacart Pressured Into Confusing Partnership With Anti-Porn Group NCOSE

LOS ANGELES — Last week, the National Center On Sexual Exploitation (NCOSE), a leading War On Porn organization, pressured grocery-delivery giant Instacart to add the religiously inspired activist group as a “safety resource” to its popular app.

The adamantly anti-sex-work and pro-censorship group — which rebranded itself after years operating as "Morality in Media" — used the excuse of the COVID-19 to convince Instacart to add NCOSE as its only named "safety resource."

Upon reading the new official Instacart safety statement, and the gloating press release by NCOSE issued on Thursday, it is unclear how an organization that lobbies for a complete eradication of everything they define as “pornography” (which for them includes Sports Illustrated) has become a “safety partner” of an app-based grocery delivery service.

NCOSE’s release states they "alerted Instacart to COVID-19 trends where pimps and sex traffickers have been coercing victims to enter the gig economy and to hand any profits they make to their exploiters. NCOSE learned of this current tendency from direct service providers doing outreach to victims of sex trafficking across the U.S. Initially, COVID-19 quarantining seemed to reduce the demand for commercial sex, decreasing profits for these serial abusers. Despite sex buying increasing once more after the initial decline, NCOSE continues to hear that human traffickers are trying to increase their profits by pushing victims into the gig economy as well."

None of these statements by NCOSE about sex work could be independently verified, outside of "quarantine sex work panic" trend pieces that NCOSE themselves have originated, as Reason, for example, has recently reported.

“Instacart heard our concerns and proactively moved to address potential abuse and trafficking that its workers may be experiencing as a result of the pandemic. We are grateful for their quick actions to help,” said Dawn Hawkins, senior VP and executive director of the National Center on Sexual Exploitation.

The Instacart safety statement now reads:

Resources: Learn more about important safety resources such as shopper injury protection, in the event that you are injured while shopping or delivering with Instacart. You can also find more information on trusted third-party safety organizations, such as the National Center on Sexual Exploitation (NCOSE).

As far as XBIZ can ascertain, NCOSE — a well-funded, religiously inspired lobby responsible for the deceptive “porn is a public health panic” legislation pushed by evangelical lawmakers —  has never offered any services related to “shopper injury protection.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Court Approves Class Action in Labor Claims Against VMG

A U.S. district court has granted class certification in a civil lawsuit filed against Vixen Media Group (VMG) by retired performer Kenzie Anne, making it possible for additional performers to join in a class action against the company.

Brazil Invites Public Input on Guidelines for New Digital Law

Brazil’s National Data Protection Authority (ANPD) is soliciting public comments to help improve interpretation and application of the country’s Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

X3 Expo Unveils Euro All-Stars for Inaugural Amsterdam Edition

X3 Expo, Hollywood's premier adult entertainment expo, makes its European debut at Passenger Terminal Amsterdam Sept.11-12, bringing together fans, creators, and industry insiders for the Continent’s largest assembly of adult entertainment stars, alongside a dazzling lineup of attractions spotlighting the cutting edge of modern media and pleasure tech.

2026 Pornhub Awards Nominees Announced

The list of nominees has been revealed for the eighth annual Pornhub Awards, which will be held May 27 in Los Angeles.

AEBN Publishes Popular Searches by Country for February, March

AEBN has released the list of popular searches from its straight and gay theaters, by country, for February and March.

BranditScan Rolls Out 'UrLinks' Platform Feature

BranditScan has introduced its new UrLinks homepage feature for creators.

UK Outlaws Content Featuring Choking, Adults Portraying Underage Characters

The U.K.’s Crime and Policing Bill received final passage in Parliament on Monday, including provisions criminalizing depictions of “non-fatal strangulation” as well as sexual content in which adults portray underage characters.

Grooby Launches 30th Anniversary Campaign

Grooby is celebrating its 30th anniversary with a showcase campaign featuring 30 of the studio's newest models.

Island Conference Joins ASACP as Media Sponsor

Island Conference has signed on as an in-kind media sponsor for the Association of Sites Advocating Child Protection (ASACP).

Elly Clutch, Girthmasterr to Host 2026 XMA Creator Awards

XBIZ is pleased to announce Elly Clutch and Girthmasterr as co-hosts of the 2026 XMA Creator Awards, presented by premium creator platform Fansly.

Show More