Good Vibrations, Babeland Survey Yields Insights Into Self-Pleasure

Good Vibrations, Babeland Survey Yields Insights Into Self-Pleasure

SAN FRANCISCO — For "Masturbation Month" in May, Good Vibrations and Babeland joined forces to conduct a survey to see where masturbation stands today, in the time of COVID-19 and self-quarantine.

Good Vibrations staff launched National Masturbation Month in May 1995; and this year marked the annual celebration by working with Babeland to survey customers and social media followers, resulting in their largest-ever collection of relevant data, the company said.

In all, 1760 people responded to the survey, sharing information about their experience with self-pleasure, beginning with respondents revealing how often they masturbate. The majority of respondents (46 percent) said that they self-pleasure a few times a week, followed by 16 percent that said they masturbate daily. Thirteen percent said that they masturbate a few times a month.

Respondents also were surveyed on how their habits have changed during the pandemic, including changes in how they become aroused, and the amount of time spent on masturbation sessions.

“As these respondent’s replies indicate, there is no right or wrong way to engage in solo sex, or prescribed number of minutes one should take to do it,” says Good Vibrations Staff Sexologist Carol Queen PhD, who used her background in sociology to analyze the survey results. (Good Vibes Education Director Andy Duran developed the survey.)

“These thoughtful responses offer a snapshot of the variety associated with self-love in the time of coronavirus,” Queen said. “And as the New York City Department of Health reminds us, one excellent way to stay safe is by staying home and masturbating.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

'Group C' to Debut 'Woodman Casting X' Board Game

Gaming company Group C will debut its new industry-themed board game, “Woodman Casting X — The Game,” later this year.

Hankey's Toys Unveils 'Peak' Prostate Dildo

Mr. Hankey's Toys has debuted the Peak, its new P-spot-targeting prostate dildo.

Kheper Releases 'Ride My Dick' Tickets

Kheper Games has debuted its new "Ride My Dick" sex act novelty coupons.

SVibe Debuts 'Jovi Arc' Vibrating Cock Ring

SVibe has introduced the new remote-controlled Jovi Arc vibrating cock ring.

Blush Introduces 2 New Vibrating Wands

Blush has debuted two new oscillating wand vibrators, Juno and Sage.

XBIZ Retail Retreat Miami Set for May 4-8

The summer edition of XBIZ Retreat will take place May 4-8, welcoming attendees back to the Grand Miami Beach Hotel’s oceanfront setting and marking the latest installment of the all-inclusive, invitation-only B2B retail event.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced five new pleasure products from its Beau Coeur collection.

Orion Debuts 'Masturbator 11'

Orion Wholesale has introduced Masturbator 11 from its What You Never Expected (WYNE) line.

Tenga Debuts 2 New Vibrating Cock Rings

Pleasure brand Tenga has introduced its new paiRING and paiRING+ vibrating cock rings.

Calvista Now Shipping 'Romp' Line From WOW Tech

Calvista has reintroduced WOW Tech’s Romp line of pleasure products to the Australian and New Zealand markets.

Show More