AdultToyMegaStore Reveals New Sex Toy Sales Spike

AdultToyMegaStore Reveals New Sex Toy Sales Spike

WELLINGTON, New Zealand — AdultToyMegastore.com (ATMS) revealed Victoria has led Australia in sales of sex toys and related products over the past month during "stay-at-home" orders due to the coronavirus lockdown.

“Once again, we’re seeing a surge in lubricant, vibrators and batteries. This seems to have coincided with our customers in Victoria staying home due to COVID-19," said Nicola Relph, owner of ATMS. "Our customers have told us they’re avoiding crowds and they want something to do while they’re stuck at home. They’re also not on Tinder or going on dates because they’re worried about COVID-19."

Relph noted "sales have increased week-on-week in Victoria since COVID-19 cases began to increase in late June."

“This week has been our biggest week on record for Melbourne. It has overtaken the unprecedented amount of sales we had in April. We’re hearing from our customers that they’re stockpiling batteries and lubrication in case they’re stuck inside due to self-isolation," she continued.

The latest sales spike matches recent trends. Sales tripled at ATMS in the 48 hours before New Zealand went on national lockdown, noted Relph, while April brought "a major spike centered around New South Wales."

"We have never seen anything like this," Relph observed.

ATMS opened in 2009 and "nothing has come close to the sales we've had in Australia in the past three weeks. Australians are well and truly choosing to enjoy their lockdown with essential items like vibrators and lubricant."

In related news, the results of a survey commissioned by ATMS revealed New Zealanders have recently enjoyed "self-love in lockdown," resulting in an upsurge of interest in pleasure products.

Find ATMS online and on Twitter.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Debuts New 'Cleo Feather' Vibe

Pleasure brand Full Circle has introduced its new Cleo Feather Tickler vibrator.

Pjur Launches 'Toy' Line in North America

Pjur has announced its Toy series of wellness products will be available for purchase in the U.S. starting in September.

Orion Expands Cottelli 'Costumes' Line

Orion Wholesale has introduced two new outfits from its Cottelli Costumes line.

Harry Styles' Lifestyle Brand Enters Sexual Wellness Space With 'Pleasing Yourself' Vibe, Lube

Pleasing, the lifestyle brand founded by Harry Styles, has launched its first sexual wellness product line, Pleasing Yourself, featuring a double-sided vibrator and a silicone lubricant.

Tenga Names Kyrie Hara Sales Lead

Japanese pleasure brand Tenga has appointed Kyrie Hara as its new sales lead for Tenga USA.

Electric Novelties Expands 'Together' Collection

Electric Novelties has introduced four new items from its Together collection.

Motorbunny Debuts 'Grip' Stroker Attachment

Motorbunny has introduced its Grip stroker sleeve attachment for its sex machines.

SOS Distribution Names Jake Solorzano Account Executive

SOS Distribution has appointed Jake Solorzano as its new account executive.

Orion Debuts 'RC Flashing Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Flashing Butt Plug from its Anos line.

Two Texas Bills Restricting Sex Toy Sales Fail to Pass

Two bills aimed at restricting sales of sex toys have failed to pass the Texas state legislature during its 2025 session.

Show More