Lovehoney Releases Guide on Successful In-Store Displays

Lovehoney Releases Guide on Successful In-Store Displays

BATH, U.K. — Lovehoney has released a new guide for retailers, “How to Ensure the Success of an In-Store Display,” published on their blog this week.

Lovehoney shared their tips on how brands can ensure their displays are eye-catching and stand-out from the crowd, as well as some expert advice from Tracey Whitmore, owner of the family-run Vibez Adult Boutique based in Kent, U.K.

“E-commerce shopping has seen a steep incline in recent years, however the traditional high street is very much still alive,” the guide explains. “Shoppers still seek the in-person expert advice, the immediate availability and overall customer experience.”

Following months of store closures due to COVID-19 restrictions, the guide continues, “the re-opening of shop doors has seen customers return in their multitudes and competition is fierce, making it high time adult toy retailers review their displays, to make the most of the pleasure products they stock.”

The guide’s examples of strategies to ensure the success of in-store displays include:

  • Use branded point-of-sale materials
  • Create an experience through design
  • Explore different lighting options
  • Change your displays regularly
  • Product knowledge is key

“Stepping into a physical store immerses the shopper into the brand and it should be less about sales conversion, more about converting people with a memorable experience which will make a lasting impression,” the guide concludes.

To read “How to Ensure the Success of an In-Store Display,” visit Lovehoney’s B2B blog.

For more information, contact trade@lovehoney.co.uk.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Electric Novelties Debuts New 'Gemsations' Anal Plug Collection

Electric Novelties has introduced its Gemsations line of anal plugs in silicone and metal options.

Adam & Eve Reveals Results of 'Happy Ending Dream' Survey

Adam & Eve has released the results of a survey asking respondents if they have ever had a sex dream with a happy ending.

Kheper Releases New 'Drink if... Taboo Version' Party Game

Kheper Games has released its new "Drink if… Taboo Version" party game.

Aneros Debuts 'Eupho Syn V' From 'Vibration Collection'

Aneros has introduced the Eupho Syn V from its Vibration Collection.

Wells Apparel Group Inks Distro Deal With Kix'ies

Wells Apparel Group has signed a deal with Kix’ies, Inc. for distribution throughout 13 states.

Ohdoki Debuts 2 New Strokers

Ohdoki has introduced two new stroker sleeves.

CalExotics Debuts 2 New Pleasure Products From 'Connect' Collection

CalExotics has introduced two new pleasure products from its CalExotics Connect line.

Orion Debuts New Vibrator From 'Javida' Line

Orion Wholesale has introduced the new RC Licking Panty Vibe from its Javida line.

Fleshlight Debuts Ana Andrews Stroker

Fleshlight has introduced its new Ana Andrews Pro stroker, Succu-bust.

Svakom Launches Full Company Rebrand

Svakom has launched a rebrand of its logo and products.

Show More