ATLANTA — ZALO and Indian adult retailer IMBesharam have partnered up to bring the pleasure product line to the Indian market.
“IMBesharam has proven itself to be the leader in ecommerce for the vast Indian market and we couldn’t be prouder to have established this partnership,“ said Peter Ovsonka, CEO of ZALO USA.
“We look forward to gaining knowledge on the needs and desires of Indian consumers and working with IMBesharam to meet their demands,” Ovsonka added.
IMBesharam, a leader in India's burgeoning pleasure product sector, carries a variety of premium brands of vibrators, massagers, masturbators, lingerie and wellness products.
“An XBIZ award-winner as well, Besharam has a strong presence on all social media, driving real-time engagement with its audience and followers,” said a rep. ”With their consistent focus on educating Indians about adult products and eliminating the stigma around sex and sex toys, they have opened access for worldwide adult brands to 1.3 billion Indian shoppers.”
“It is an amazing feeling to bring the entire chamber of the queen’s pleasure chest to India,” said Raj Armani, COO of IMBesharam. “We refer to the ZALO brand of vibrators as the ‘queen’s collection.’ The beauty of the design, the marvelous branding and the sturdy and upscale packaging puts ZALO on the top shelf."
ZALO products, Armani added, “will cater to Indians who will desire unique products that are truly premium in quality, have a variety of functions and features and stand up to their reputation. The brand and its lineup syncs with our endeavors to bring the best of the brands to India, and deliver a consistent and satisfactory shopping experience.”
“We look forward to one day inviting the queen over as well,” the IMBesharam COO concluded.
Visit IMBesharam.com and follow them on Twitter.