Lovehoney Unveils Lingerie Line Ahead of 'Fifty Shades of Grey' 10th Anniversary

Lovehoney Unveils Lingerie Line Ahead of 'Fifty Shades of Grey' 10th Anniversary

BATH, U.K. — Lovehoney has unveiled the new Captivate lingerie line from the Fifty Shades of Grey Pleasure Collection to mark the tenth anniversary, in 2021, of the erotic novel by E.L. James.

The Captivate range, a company rep noted, adds luxury lingerie to the 50 Shades collection for the first time and comprises three pieces: a bodystocking, mini-dress and spanking tights, each item "finished with a revealing cut-out at the rear, allowing users to explore their own spanking fun."

"Expertly designed in-house by the Lovehoney lingerie team, the bodystocking and mini-dress incorporate delical floral lace and fishnet, while the spanking tights use a glossy, sheer finish and silky-soft feel," the rep explained.

Each is available in three one-size variations: One Size; One Size Plus (U.K./AU size 18-24, U.S. size 14-20/ E.U. size 46-52); and One Size Curve (U.K./AU size 26-30/ U.S. size 22-26/ EU.. size 54-58).

"As well as the 10-year anniversary of 'Fifty Shades of Grey,' the launch aligns closely with the Valentine’s Day gifting season and the pieces make for a beautiful, erotic present for a lover, or a special treat to yourself," added the rep.

Lovehoney Sales Executive Jade Bawa expressed pride in the Captivate range.

"To celebrate a decade of 'Fifty Shades of Grey' is to celebrate pleasure products being introduced to the masses, inspiring people to embrace their sexuality," she said. "This is something that Lovehoney does not take lightly, and we have been preparing to celebrate the anniversary with this lingerie collection."

"Our customers have been asking for 'Fifty Shades of Grey' lingerie for quite some time," noted Bawa. "Deeply provocative, and elegantly erotic, we hope the launch meets the appetite of 'Fifty Shades' fans everywhere."

Lovehoney is now accepting pre-orders for Captivate ahead of an early-January shipping date.

For additional details, visit LovehoneyTrade.com, email trade@lovehoney.co.uk and follow the company on Twitter.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Biird Introduces 'Together' Intimacy Card Game

Biird has debuted its new card game, Together, designed to promote intimacy in couples.

BeYourLover Debuts 'Wavey' Vibrating Wand

Pleasure brand BeYourLover has introduced its new Wavey four-in-one rotation and suction vibrating wand.

Williams Trading, ANME Founders Partner for Livestream Event

Williams Trading has partnered with CalExotics and Doc Johnson to host a virtual trade show July 14-15 during ANME.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two new styles to its Bad Kitty collection of fetish apparel.

Nalpac Releases 2025 Summer Catalog

Nalpac has released its 76-page 2025 summer catalog, featuring hundreds of products.

Show More