Lovehoney Touts New 'Fifty Shades of Grey' Retail Imagery

Lovehoney Touts New 'Fifty Shades of Grey' Retail Imagery

BATH, U.K. — Ahead of the Valentine's Day gifting season, Lovehoney has released new assets and "lifestyle imagery" for use by retailers to "sprinkle a little mind-blowing magic to their online channels," noted a company rep, in support of new Fifty Shades of Grey toys and apparel.

"The assets include two lifestyle images, featuring the three newly launched Fifty Shades of Grey Greedy Girls and Fifty Shades of Grey Captivate Mini Dress, artfully designed by Lovehoney’s creative team, with a beautiful explosion design made up of flowers and butterflies, epitomising the intense mind-blowing orgams the new products accompany," teased the rep.

"Plus, retailers can look out for a selection of further stylish lifestyle imagery, incorporating additional Fifty Shades of Grey Captivate lingerie and freshly dropped Fifty Shades of Grey Bound To You faux leather bondage pieces," the rep continued.

Lovehoney Sales Executive Jade Bawa expressed excitement about the striking new artwork.

"The Lovehoney creative team have gone above and beyond this Valentine’s Day and we hope our retailers love the new assets as much as we do," she said.

Retailers are encouraged to adopt the the new inmages for use on their own social media pages to encourage the curious and goose sales traffic.

"It’s also the 10-year anniversary of 'Fifty Shades of Grey' this year, so we want to spread the word of Christian Grey and Anastasia Steele as much as possible,” added Bawa.

For additional details, visit LovehoneyTrade.com, email trade@lovehoney.co.uk and follow the company on Twitter. Click here to explore the complete Fifty Shades of Grey Pleasure Collection.

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