Google Bans 'Sugar Dating' Apps From Android Play Store

Google Bans 'Sugar Dating' Apps From Android Play Store

LOS ANGELES — Google has announced that so-called "sugar dating" apps will be struck from the Android Play Store as of September 1, in an update to its content policy that specifically bans content that deals with "compensated sexual relationships."

As tech site The Verge observed, Google’s Play Store policies "already prohibit apps that promote 'services that may be interpreted as providing sexual acts in exchange for compensation.' But the updated wording expands this definition to explicitly include 'compensated dating or sexual arrangements where one participant is expected or implied to provide money, gifts or financial support to another participant ('sugar dating')."

Additional language, under "Inappropriate Content," subheading "Sexual Content and Profanity," currently reads, "We don't allow apps or app content that appear to promote a sexual act in exchange for compensation. Content that contains nudity may be allowed if the primary purpose is educational, documentary, scientific or artistic, and is not gratuitous."

"'Appear to promote' is a fun standard," Free Speech Coalition's Mike Stabile observed. "The internet finally gets its own 'loitering with intent' law."

After several tech blogs, including Android Police, reported on the policy change, Google issued the following statement:

As a platform we are always excited to support our developer partners, but we also work hard to provide a safe experience for users. We have updated our inappropriate content policy to prohibit apps that facilitate sexual acts in exchange for compensation following feedback we received from NGOs, governments and other user advocacy groups concerned with user safety. This aligns our policies with other Google policies and industry norms.

"Who are the anonymous 'advocacy groups' you worked with on this, Google? Whose 'safety' were you concerned with?" asked Stabile.

"Google’s announcement doesn’t explicitly say why the apps are being banned now," noted The Verge. "But it comes amidst a crackdown on online sex work by platforms following the introduction of the FOSTA-SESTA legislation in 2018, which removes Section 230 protections for content that 'promotes or facilitates prostitution.'"

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Cherry Kiss, Derek Kage Cap AEBN's Top Stars for 4th Quarter of 2024

AEBN has revealed its most popular performers in gay and straight theaters for the fourth quarter of 2024.

A Golden Night in Hollywood: 2025 XMAs Shine on Adult Entertainment's Best

To paraphrase the unofficial U.S. Postal Service motto: Neither rain nor cold nor the chaos of natural disasters can stop members of the adult entertainment community from the completion of their appointed duty every January: to honor the artistic and commercial achievements of their peers.

What Changes in DC Could Mean for the Adult Industry

On November 5, 2024, American voters were called to the polls. The results of that election revealed an unquestionably uncomfortable truth for everyone, regardless of party or ideology: the “united” part of United States does not appear to be holding strong.

Byborg Acquires Gamma Entertainment

Luxembourg-based Byborg Enterprises SA has acquired 100% of Canadian adult conglomerate Gamma Entertainment.

Adult Creative Debuts 'Pornful' Website Management Platform

Web design and marketing firm Adult Creative has launched its new Pornful website management platform.

2025 XMA Winners Announced

Winners of the 2025 XMAs were revealed Sunday night during a ceremony hosted by Vanna Bardot and Ryan Reid at the world-famous Hollywood Palladium.

X3 Expo Day 2 Looks at the Industry's Past, and Ahead to Its Future

A gorgeous day in LA saw a massive procession making its way along Sunset Blvd., as hundreds of excited fans headed to the historic Hollywood Palladium for a rendezvous with the galaxy of A-list adult stars awaiting them on Day 2 of the 2025 X3 Expo.

X3 Expo Pops Off With All-Star Lineup

A wave of excited fans cascaded down Sunset Blvd., cresting and breaking with anticipation as they flowed into the historic Hollywood Palladium, where the A-list echelon of the adult world stood ready to greet them, pose with them, chat them up, and showcase the latest in spicy entertainment, as the 2025 X3 Expo popped off.

XBIZ Honors Uplifts Spirits Amid Challenging Times for LA and the Adult Industry

"A bunch of misfit toys." That’s how MojoHost founder Brad Mitchell described himself and his industry peers at the 2025 XBIZ Honors ceremony at Hollywood’s Kimpton Everly Hotel. Everyone cheered in agreement. Frankly, they wouldn’t have it any other way.

Kansas Sues Adult Website Operator Under AV Law

Kansas Attorney General Kris Kobach has filed suit against SARJ LLC, alleging that the company’s adult websites have failed to implement age verification as mandated by state law.

Show More