Wicked Sensual Care Spotlights Alexis Newman of Starship as Latest 'Retail Superstar'

LOS ANGELES — Wicked Sensual Care (WSC) has announced its newest "Retail Superstar" honoree is Alexis E. of Newman, Georgia’s Starship Enterprises.

“Whether it is to recognize the inspiring track record of a hardworking sales associate or to salute the exemplary contributions of an educator or gifted customer service specialist,” a rep noted, “each month a new superstar of the pleasure products space is interviewed for the WSC newsletter."

Alexis was drawn to "the inclusive atmosphere Starship Enterprises provided."

"I got into adult retail for the environment. I was able to be myself, to express myself freely. I felt comfortable being open to my peers and trying my best to help others feel the same way," they recalled. "I love helping customers realize that the things we do are normal and nothing to be ashamed of."

"My specialty is showing people products they didn’t even know existed,” they continued. “I love showing them new lubes and sensation gels, things they never would have chosen for themselves or considered before. Opening those doors for them is super-rewarding. It makes my customers, and myself, feel like they are getting the most out of their time in the store and in the bedroom."

Their favorite part of the job is "being able to educate customers on how to be safe and healthy during their intimate times."

"When you take the time to educate your customers, not only does it make them feel more comfortable and willing to communicate their needs to you, but it gives you a sense of purpose and makes me, in particular, feel like I am doing something worthwhile," Alexis added.

Those working in the retail sector of the pleasure products space are invited to nominate employees and colleagues who continuously exceed expectations and deserve recognition for their ability to position themselves as product and industry experts.

“Knowledge is power and for our retailer partners, thorough product knowledge is key,” observed WSC Sales Director Jennifer Brice. “It is difficult to effectively sell to a customer if you can’t show how a particular product will address their individual needs. An employee like Alexis knows it is important that customers understand the value of the product, how the product should and can be used and what products work well together. Thank you for all your hard work, Alexis, we appreciate you!”

A superstar may be nominated by sending their name, store name, location/city, store social media handles and a brief paragraph about why they deserve to be a superstar to team@wickedsensualcare.com. Superstars may also self-nominate.

Visit WSC's B2B portal and follow the company on Twitter.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Besharam CEO Raj Armani Featured in Cosmopolitan India Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Resource Hub for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Paradise to Introduce 3 New Additions to 'Illumination' Line at Sex Expo in January

Paradise Pleasure Products will debut three new additions to its LED-enhanced Illumination collection at Sex Expo, taking place Jan. 7-10 in L.A.

Brent Aldon, Erik Vasquez to Return as Hosts of 2027 XBIZ Awards, Pleasure and Retail Edition

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will once again bring their signature showmanship to the stage as co-hosts of the 2027 XBIZ Awards, on Jan. 9 at Avalon Hollywood.

b-Vibe Introduces Clinician-Reviewed Educational Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Show More