LOS ANGELES — Since Roku's ban on porn channels took effect March 1, leading content streaming services have adjusted their promotion strategies, switching over to Chromecast and FireTV as the top choices for adult streaming devices.
According to a February report by Protocol tech journalist Janko Roettgers, who broke the story and sounded the warning immediately after Roku’s developer conference, AEBN “added Chromecast capabilities to its website in time before Roku pulled the plug on the company’s private channel, writing: ‘We sincerely hope this provides an alternative to the Roku channel for large screen viewing.’”
Adult Time, Roettgers added, “seems to have made Amazon’s streaming hardware [FireTV] its new platform of choice.”
Earlier this year, the service informed subscribers that “After Feb. 23rd, 2022, Adult Time will no longer work on Roku.”
“As an alternative, we recommend that you switch to a FireTV stick device, which are quite inexpensive,” the streaming service recommended.
Rottgers reported that Elegant Angel stated it was “exploring other options for television streaming and encourage you to do the same,” and SugarInstant suggested that users view their content via “Playstation, Xbox, Chromecast and screen mirroring.”
Other companies affected by the ban include Pornhub, AdultEmpire, Wicked and Naughty America.
Back in November 2021, Roku announced a change of policy concerning private channels at its annual developer conference, which observers noted would result in an effective ban on porn channels by the beginning of this month.
Roku’s decision to effectively ban porn channels came after the service became one of the targets of a well-funded campaign by religiously motivated anti-porn crusading group NCOSE, formerly known as Morality in Media.
This week, during the unveiling of its 2022 “Dirty Dozen” list of corporations it alleges are “contributors to sexual exploitation,” NCOSE gloated that the Roku ban was one of its 2021 “success stories.”
