LOS ANGELES — Doe.cash, operator of LetsDoeIt, has acquired SuperbeModels.com. The deal was finalized last October, and the official takeover occurred on Monday.
Doe.cash CEO Phil said, “We've been looking for some time to add to our portfolio a soft site, but could not find the right product or brand on the market which could satisfy our vision. We have been looking for a brandable name and producer which will align with our vision of creating high-end erotic content using sophisticated models and exotic locations.”
Phil added that the company is “very proud to have found SuperbeModels which has all the potential of becoming the next leader and trendsetter in the erotic space. Furthermore, having kept Chris as chief of production and partner is a huge win for the brand; he's done a tremendous job bringing to life this unique glamour product.”
SuperbeModels’ founder Chris added, "I could have not found a better partner than Doe.cash to embark on this journey. These guys have proven themselves in the hardcore industry and have built over the years a robust technology and ecosystem of world-class content.”
“Their know-how and strong financial and technical prowess will help rise the project to stardom," Chris continued. "I am beyond excited about the future and what we can achieve together in the coming months.”
Doe.cash has elected to shorten the acquired company’s name to "Superbe" and Superbe.com, a name they feel is “more marketable and fashionable — naming the brand [for] what it actually represents.”
“Using 'Superbe' will enable us to evolve into a more sophisticated and luxury-oriented erotica entertainment icon,” said Phil. “We are not just an erotica model-oriented product, but rather a brand that exudes a sophisticated lifestyle. The ‘Superbe’ label is far more marketable and will bring about a fresher approach to social media, allowing the site to expand on its mainstream reach and beyond.”
For more information, email aleka@superbe.com or visit Doe.cash. Aspiring models can email chris@superbe.com.
