Sportsheets Debuts 'Mmm May' Promo Campaign

Sportsheets Debuts 'Mmm May' Promo Campaign

CERRITOS, Calif. — Sportsheets has launched the "Mmm May" B2B and direct-to-consumer campaign for Masturbation May that highlights masturbation, masochism and multi-partner play.

"This campaign expands on existing industry norms for Masturbation May, focusing in on even more ways to feel pleasure," a rep said. "Sportsheets asks the question, 'What makes you say Mmm?'"

"This is the first micro campaign that we’re sending through to both our B2B customers and our direct customers under my direction," said Kelly Sofferman, Sportsheets' brand marketing manager. "I think we can bring even more to this monthlong celebration by expanding on the ways folks experience pleasure. During each week of the month, a different theme will be emphasized with emails including tips, tricks and toys for unlocking your best 'Mmm' moments."

For additional details and to subscribe to the campaign, click here or contact sales@sportsheets.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tennessee Bill Would Require Warnings on Adult Stores

The Tennessee Senate has passed a bill requiring adult stores, theaters and other establishments in the state to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Motorbunny Debuts 'Mt. Gushmore' Grinder Attachment

Motorbunny has introduced its Mt. Gushmore grinder attachment for its Buck sex machine.

Like a Kitten Names Matie Fricker Director of Education and Community Outreach

Like a Kitten has named Matie Fricker as its new director of education and community outreach.

Wicked Sensual Care Debuts 'Arousal Serum' From 'Simply Timeless' Line

Wicked Sensual Care (WSC) has introduced the Arousal Serum lubricant from its Simply Timeless line.

Blush Expands 'EnLust' Stroker Collection

Blush has introduced three new stroker sleeves from its EnLust line.

Holiday Now Shipping 'Moonbloom' Collection From Intimate Earth

Holiday Products is now shipping the Moonbloom line of personal lubricants from Intimate Earth.

CC Wellness Names Brendi Acevedo National Training Manager

CC Wellness has promoted Brendi Acevedo to the position of national training manager.

PHE Forms Commercial Partnership With Kindra

Adam & Eve parent company PHE, Inc. has formed a strategic partnership with Kindra that includes distribution and a minority equity stake in the wellness brand.

Our Erotic Journey Expands 'Sublime,' 'Curious' Lines

Our Erotic Journey has introduced three new additions to its Sublime and Curious collections.

Trump Tariffs Refund Process to Launch April 20

U.S. Customs and Border Protection (CBP) will begin the process of refunding duties paid under the Trump administration’s sweeping program of tariffs by providing, starting April 20, an online tool for submitting refund claims.

Show More