Sportsheets Debuts 'Mmm May' Promo Campaign

Sportsheets Debuts 'Mmm May' Promo Campaign

CERRITOS, Calif. — Sportsheets has launched the "Mmm May" B2B and direct-to-consumer campaign for Masturbation May that highlights masturbation, masochism and multi-partner play.

"This campaign expands on existing industry norms for Masturbation May, focusing in on even more ways to feel pleasure," a rep said. "Sportsheets asks the question, 'What makes you say Mmm?'"

"This is the first micro campaign that we’re sending through to both our B2B customers and our direct customers under my direction," said Kelly Sofferman, Sportsheets' brand marketing manager. "I think we can bring even more to this monthlong celebration by expanding on the ways folks experience pleasure. During each week of the month, a different theme will be emphasized with emails including tips, tricks and toys for unlocking your best 'Mmm' moments."

For additional details and to subscribe to the campaign, click here or contact sales@sportsheets.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Blush Introduces 2 New Vibrating Wands

Blush has debuted two new oscillating wand vibrators, Juno and Sage.

XBIZ Retail Retreat Miami Set for May 4-8

The summer edition of XBIZ Retreat Miami will take place May 4-8, welcoming attendees back to the Grand Miami Beach Hotel’s oceanfront setting and marking the latest installment of the all-inclusive, invitation-only B2B retail event.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced five new pleasure products from its Beau Coeur collection.

Orion Debuts 'Masturbator 11'

Orion Wholesale has introduced Masturbator 11 from its What You Never Expected (WYNE) line.

Tenga Debuts 2 New Vibrating Cock Rings

Pleasure brand Tenga has introduced its new paiRING and paiRING+ vibrating cock rings.

Calvista Now Shipping 'Romp' Line From WOW Tech

Calvista has reintroduced WOW Tech’s Romp line of pleasure products to the Australian and New Zealand markets.

OTouch Debuts 'Inscup 4' Stroker

OTouch has introduced its Inscup 4 masturbator.

Full Circle Introduces 2 New Display Planograms

Full Circle has debuted new display planograms for its jewelry line and its bullet vibe collection.

Creative Conceptions Debuts 'Skins' Non-Latex Condoms

Creative Conceptions has introduced the new Skins line of non-latex condoms.

Rouge Group Taps Sean Macauley for Global Sales Manager

U.K. pleasure brand Rouge Group has appointed Sean Macauley as its new global sales manager.

Show More