LOS ANGELES — OEJ Novelty (Our Erotic Journey) has released a series of product demo videos on its official YouTube channel.
The series comprises "up-close-and-personal product staging of its most exciting new pleasure and wellness devices," noted a rep, such as the OEJ to Space Collection’s Solar Ring, Cosmo Critter, Eclipse Bunny and Gravity Rocket, including a sneak preview of each item, a description of its functionality, general information and warranty information.
“With today’s retail landscape constantly changing and evolving, we wanted to get as much information as possible to the consumer about our products,” a rep said. “The consumer now has so many choices when it comes to their sexual wellness needs that as a manufacturer, you have to figure out ways to reach target audiences.”
Additionally, customers can also scan the items’ QR codes with their mobile devices, and access to all pertinent information about the product.
"The mobile link takes prospective buyers to an easy-to-use menu where they can choose from a demo video that includes a full description of the toy and its specifications, or access the brand’s five-year warranty information," noted the rep.
"This useful consumer tool also benefits OEJ’s participating retailers, as no one could expect that store employees would know everything about each individual product they carry," the rep added. "Now with just a swipe of a finger, they can answer a potential customer’s questions, even if they are a new employee or have not received a full training on a particular product. The more information that is easily available and on hand, the better."
The feature is currently available for the company's OEJ to Space collection will be incorporated into all products moving forward, as well as existing items.