System JO to Commemorate 20th Anniversary Throughout 2023

System JO to Commemorate 20th Anniversary Throughout 2023

SANTA CLARITA, Calif. — Personal lubricant manufacturer System JO will commemorate the company's 20th anniversary throughout 2023 with a yearlong "Cheers to 20 Years" integrated marketing campaign.

"2023 is the big 2-0 for JO," said Brian Woolard, general manager of System JO parent company CC Wellness. "The success we’ve seen is in large part thanks to the collaboration, support, and solidarity of everyone in the industry, and we look forward to celebrating together starting at ANME in January."

The first component of the campaign is a special 20-Year Anniversary Gift Set. Available now, the set includes two 2-ounce bottles of the company's new, limited edition flavors — Champagne and Red Velvet Cake.

"JO has the best tasting lubes in the industry hands down," said Chief Marketing Officer Mimi Anderson. "The launch of our delicious Champagne and Red Velvet Cake gift set is the perfect way to kick off our yearlong celebration. We can’t wait to share more about how our industry friends and end consumers will be able to get in on the fun."

Additional information on the "Cheers to 20 Years" campaign will be announced in January. 

For more information, visit System JO online.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Carly S. Relaunches HornyStoner.com

Sexpert Carly S. has relaunched her online store HornyStoner.com.

Deviate Network, Tantaly Brand Sign Distro Deal

Deviate Network has signed a deal with Tantaly Brand to carry the pleasure brand’s torso sex dolls at their online store, Devier Boutique.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released several new styles from its Svenjoyment line.

Williams Trading Launches 2025 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2025 Summer Pride promotion and catalog.

Full Circle Debuts New Rabbit Vibes

Pleasure brand Full Circle has introduced a new range of rabbit vibrators.

Blush Adds 4 Vibes to 'Play With Me' Collection

Blush has expanded its Play With Me collection with four new pocket vibrators.

Magic Silk, Sweetums Partner for New Apparel Campaign

Lingerie brand Magic Silk has partnered with Sweetums for a new apparel campaign featuring the sexual wellness company’s flavored, feminine hygiene wipes.

Orion Debuts 'Pride!' Dildo From You2Toys Line

Orion Wholesale has introduced its new Pride! dildo from the You2Toys collection.

Luxus Debuts New 2-Piece Couples' Toy

Pleasure brand Luxus has introduced its new two-piece namesake device.

Show More