Playboy to Relaunch Flagship Magazine Digitally, Overhaul Creator Platform

Playboy to Relaunch Flagship Magazine Digitally, Overhaul Creator Platform

LOS ANGELES — Playboy will relaunch a digital version of its magazine, which was discontinued in 2020, later this year as part of an effort to rebrand the company’s creator platform.

Playboy’s current creator platform, Centerfold, will be integrated into the new platform, according to an article in the New York Post that quotes top execs at the company.

Centerfold creators — who joined the platform by invitation after it launched in December 2021 through a campaign spearheaded by rapper and influencer Cardi B — were advised of the changes several weeks ago.

Playboy’s parent company, the publicly traded PLBY Group, is aiming to position the newly revamped creator platform as a direct competitor to OnlyFans.

According to the Post, the online publication “will serve as an entry to Playboy’s ‘creator platform,’ which the brand is selling as an ‘elevated,’ ‘safe’ and ‘exclusive’ alternative to OnlyFans.”

Playboy creator Amanda Cerny, a popular model on the Centerfold platform, will appear on the first “digital cover” of the relaunched magazine, an image of which was shared with the Post.

The article notes that Cerny “has made more than $1 million as a Playboy creator using the beta version of the platform, Centerfold.”

Playboy’s Chief Brand Officer Rachel Webber told the Post, “Our Playboy creator platform is the Playboy magazine for the 21st century. We’re putting the power of content creation in the hands of the creative community and giving them the tools to interact with and monetize their fanbases directly.”

According to the company, to join the new platform, Playboy's creators have to apply and be accepted by its editorial team.

Playboy CEO Ben Kohn told the Post he hopes the platform “will disrupt the current creator economy the same way Playboy magazine shook up the publishing industry nearly 70 years ago.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

GoFundMe Set Up for Danny Ferretti's Medical Expenses

A GoFundMe campaign has been set up for Fangear founder Danny Ferretti, who requires extensive lung surgery.

Byborg Acquires Cuties AI

Byborg Enterprises has acquired adult artificial intelligence startup Cuties AI.

Irish Government Releases Report on Sex Work Decriminalization Legislation

The Irish government has released a report reviewing a 2017 law that decriminalized sex work across the country.

Texas Bill Would Require Age Verification for Online Sex Toy Sales

A new bill in the Texas state legislature would require online retailers to implement age verification of purchasers before selling “obscene devices” to anyone in that state.

New York Assemblyman Proposes Banning the Term 'Sex Work'

Republican New York Assembly Member Brian Maher has introduced a bill to prohibit the use of the term "sex work" in government documents.

Age Verification Watch: Michigan Joins the AV Club, Some Laws Just Make No Sense

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Free Speech Groups Back SCOTUS Appeal of Georgia Strip Club Tax

Two civil liberties organizations filed an amicus brief Tuesday supporting a petition asking the U.S. Supreme Court to hear an appeal in a case involving whether a tax specifically aimed at adult entertainment establishments violates the First Amendment.

Creator Networking App 'Plaiir' Launches

Plaiir, a mobile networking app for creators, has officially launched.

North Dakota House Committee Questions Anti-Porn 'Public Health Hazard' Claim

The North Dakota House of Representatives Education Committee on Monday amended a resolution that would have recognized pornography as a “public health hazard,” instead replacing that language with a call for further study into whether such a designation is appropriate.

Show More