Playboy to Relaunch Flagship Magazine Digitally, Overhaul Creator Platform

Playboy to Relaunch Flagship Magazine Digitally, Overhaul Creator Platform

LOS ANGELES — Playboy will relaunch a digital version of its magazine, which was discontinued in 2020, later this year as part of an effort to rebrand the company’s creator platform.

Playboy’s current creator platform, Centerfold, will be integrated into the new platform, according to an article in the New York Post that quotes top execs at the company.

Centerfold creators — who joined the platform by invitation after it launched in December 2021 through a campaign spearheaded by rapper and influencer Cardi B — were advised of the changes several weeks ago.

Playboy’s parent company, the publicly traded PLBY Group, is aiming to position the newly revamped creator platform as a direct competitor to OnlyFans.

According to the Post, the online publication “will serve as an entry to Playboy’s ‘creator platform,’ which the brand is selling as an ‘elevated,’ ‘safe’ and ‘exclusive’ alternative to OnlyFans.”

Playboy creator Amanda Cerny, a popular model on the Centerfold platform, will appear on the first “digital cover” of the relaunched magazine, an image of which was shared with the Post.

The article notes that Cerny “has made more than $1 million as a Playboy creator using the beta version of the platform, Centerfold.”

Playboy’s Chief Brand Officer Rachel Webber told the Post, “Our Playboy creator platform is the Playboy magazine for the 21st century. We’re putting the power of content creation in the hands of the creative community and giving them the tools to interact with and monetize their fanbases directly.”

According to the company, to join the new platform, Playboy's creators have to apply and be accepted by its editorial team.

Playboy CEO Ben Kohn told the Post he hopes the platform “will disrupt the current creator economy the same way Playboy magazine shook up the publishing industry nearly 70 years ago.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

FSC Publishes Analysis of Federal Trade Commission Event Promoting AV

Free Speech Coalition (FSC) has published an analysis of a Federal Trade Commission (FTC) event held this week that promoted age verification among other forms of speech regulation.

GirlsDoPorn Owner Michael Pratt Pleads Guilty to Sex Trafficking

Michael Pratt, former owner of the rogue website GirlsDoPorn, pleaded guilty in the U.S. District Court for the Southern District of California on Thursday to sex trafficking and conspiracy to commit sex trafficking charges, according to a report by City News Service.

Master Nico Relaunches Site Through YourPaysitePartner

Master Nico has relaunched his official website through YourPaysitePartner (YPP).

Federal Judge Grants Partial Halt of Florida AV Law

The United States District Court for the Northern District of Florida, Tallahassee Division, has granted a preliminary injunction against HB 3, the state's age verification law, as a lawsuit filed by two online trade associations challenging the law makes its way through the courts.

Aylo Releases Statement on Suspending Access to Pornhub in France

Technology and media company Aylo, which operates adult sites including Pornhub, YouPorn, and Redtube, has released a public statement regarding its decision to block access to its sites in France.

Pineapple Support to Host Wellness Sessions at Bucharest Summit

Pineapple Support is hosting free group and one-on-one therapy sessions at Bucharest Summit, June 3-5.

Pornhub Blocks Access in France in Response to SREN Law

Pornhub parent company Aylo has opted to block access to its sites in France rather than comply with age verification requirements under the country’s Security and Regulation of the Digital Space (SREN) law.

ASACP Highlights Study on Parental Controls

The Association of Sites Advocating Child Protection (ASACP) is highlighting the results of a study on the underutilization of parental controls.

Sydney Screams Launches New Site Through Grooby's Blue.xxx

Sydney Screams has launched her new membership site, SydneyScreams.xxx, through Grooby's website management company Blue.xxx.

Mistress Mystii Is LoyalFans' 'Featured Creator' for June

LoyalFans has named Mistress Mystii as its Featured Creator for June.

Show More