Swiss Navy Touts Successful ANME Show

POMPANO BEACH, Fla. — Swiss Navy is celebrating a successful appearance at the 2023 Adult Novelty Manufacturers Expo (ANME) trade show this past week. 

At the expo, Swiss Navy premiered two new flavors of its Deep Throat Fast Acting Oral Numbing Spray.

Mango and Chocolate Mint will now be available in a 2-ounce bottle size, joining the original flavor of Salted Caramel.

“Being able to connect with our customer-partners last week was incredible,” said Briana Watkins, ACS, Vice President of Sales and Marketing for M.D. Science Lab. “There’s nothing like being able to physically share our newest products with our favorite people. Many of our products involve taste and sensations that need to be experienced. I speak on behalf of our entire team when I share that this was truly our most successful ANME show yet.”

The company also celebrated its SE Award win as Lubricant Company of the Year.

“Buyers were really excited about our new products and our entire Swiss Navy line up,” said Watkins. “Swiss Navy is known for creating the best lubricants on the market and we wanted to add products that reflected our quality and commitment. To receive an award that honors our dedication, well, that is just icing on the top of a great show.”

For more information, visit SwissNavy.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

CalExotics Expands 'Pleasure Kits' Collection With 3 New Additions

CalExotics has introduced three additions to its Pleasure Kits line, each combining a range of pleasure products and accessories centered on varying levels of intensity.

Beisar Introduces New Anal Lubricant

Beisar has introduced its new anal lubricant, expanding its product line beyond pleasure products.

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Arcwave Debuts 'Air' Male Stroker

Arcwave has introduced Air, the newest stroker from its Pleasure Air collection.

Sportsheets Introduces 11-Piece 'Amethyst' Collection From 'Sex & Mischief' Line

Sportsheets is accepting pre-orders for its new Amethyst collection of pleasure accessories from its Sex & Mischief line.

Haute Sugar to Make Industry Debut at XBIZ Expo

Haute Sugar, a new lifestyle brand that blends intimate wellness with fashion-inspired design, will make its industry debut at XBIZ Expo in Los Angeles this January.

Casey Murphy to Host Free Webinar for Indie Product Manufacturers

Industry marketing strategist and certified sex educator Casey Murphy is hosting a free live webinar for independent sexual wellness product manufacturers at 1 p.m. MT today.

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Show More