ATLANTA — Liberator has hired Valerie Barajas as the company's new social media manager.
Barajas recently graduated from Emory University, where she majored in operations and management, as well as marketing.
"With over four years of experience in digital marketing and communications, including a background in luxury consumer goods, Valerie brings a wealth of knowledge and expertise to her new role," said a rep. "Valerie's academic foundation and professional track record uniquely equip her to bolster the social media presence for Liberator, engage with a diverse customer base, and drive the company's continued growth in the sexual wellness industry."
Barajas enthused about joining the pleasure brand.
"I am delighted to join the Liberator team and contribute to the advancement of this esteemed brand within the sexual wellness sector," she said. "The dedication to innovation and excellence aligns seamlessly with my career aspirations and passions, and I am eager to craft compelling social media strategies that resonate with our audience."
Liberator CEO Louis Friedman added, "We extend a warm welcome to Valerie Barajas as she joins our team. "We believe that Valerie's innovative approach to digital marketing will enable us to form deeper connections with our customers and propel Liberator to new heights as a leader in the sexual wellness industry."
For more information, visit Liberator.
