ATLANTA — Liberator has introduced new packaging for its range of love loungers, chaises and other furnishings, including the Esse, Lyza, Cello, Steed and Equus Wave.
Crafted entirely in-house by the creative team at Liberator, the new packaging reflects the brand's ethos of innovation and contemporary design, a rep explained.
“Drawing inspiration from modern art, it exudes playful sophistication,” the rep added. “The new packaging is sure to capture consumers' attention and stand out on store shelves. Additionally, it is designed with sustainability in mind, utilizing eco-friendly materials and streamlined production processes to minimize environmental impact.”
The launch of the new packaging, the rep continued, “aligns with ongoing efforts to elevate the customer experience and further solidify its position as a leader in the luxury bedroom accessories market. By investing in innovative design and quality craftsmanship, Liberator continues to set itself apart as a brand that values style and substance.”
VP of Sales Dennis Brito said, "We are thrilled to introduce our new packaging design for our love loungers and chaises. At Liberator, we understand that exceptional packaging is not just about protecting the product — it's also about creating a memorable, engaging experience for our customers. Our new box design achieves that with a fresh, eye-catching aesthetic."
The new packaging for Liberator love loungers and chaises will be available starting Friday. For more information, visit Liberator’s B2B website.
