LOS ANGELES — STI testing lab BasisDx has signed with Little Leaf Agency for publicity representation.
"We are thrilled to partner with Little Leaf Agency as we break the Pro13 Kit into the US market," said BasisDx founder Dr. Andreas Kogelnik. "We are confident that their deep understanding of the industry, creative strategies and proven track record makes them the ideal partner to help us achieve our goals of removing stigma around STI testing. Together we want to make at-home testing become part of our everyday routines. We are confident this collaboration will help shift the narrative around testing in the USA.”
Little Leaf Agency founder and CEO Kathryn Byberg enthused about the signing.
"As a self-proclaimed science nerd who studied for a PhD in molecular biology and biochemistry, I’m very excited to work with BasisDx,” she said. “BasisDx is a visionary brand that aligns perfectly with our mission to elevate and empower conversations around sex and STI testing.”
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