April Hoopes Joins Je Joue as North America Sales Director

April Hoopes Joins Je Joue as North America Sales Director

CLEVELAND — Je Joue has tapped industry veteran April Hoopes as its new North America sales director.

With nearly two decades of experience in the industry, Hoopes, who is based in Cleveland, “brings a wealth of knowledge and passion to her new role, with a proven track record in both adult retail and manufacturing, including her current role with Allure Lingerie,” said a rep. “Her enthusiasm for the industry is contagious, and we’re confident she’ll be a fantastic asset to the Je Joue team.”

Hoopes enthused, “I’m beyond thrilled to be part of the Je Joue family and to contribute to the brand’s growth in North America. I believe in the importance of education in our industry, and love that Je Joue shares that commitment. I’m looking forward to working with retailers and distributors to showcase how Je Joue and Allure Lingerie together can create a unique experience for retailers, distributors and the end consumer.”

For sales questions or to set up trainings, Hoopes can be reached at april@jejoue.com or 440-396-1737.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

CalExotics Expands 'Cheap Thrills' Line of Male Masturbators

CalExotics has added four new pleasure products to its Cheap Thrills line of male masturbators.

XBIZ Retreat Canada to Debut in Toronto Aug. 16-20

XBIZ Retreat is heading north for the debut of its Canadian edition, bringing its signature hosted-buyer experience to Toronto Aug. 16-20.

SWPA to Host Webinar on Landing Media Coverage for Sexual Wellness Brands

The Sexual Wellness Professional Alliance (SWPA), a division of the Free Speech Coalition, will host a webinar on Wednesday, Oct. 7, offering strategies for sexual wellness brands to attract media coverage.

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

BMS Factory, Calvista Sign Distro Deal for Australia, New Zealand

Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.

Nalpac Acquires Holiday Products

Nalpac has acquired Chatsworth, California-based adult distributor Holiday Products, expanding its West Coast presence.Nalpac adds Holiday to its distribution network after previously acquiring Tempe, Arizona-based boutique distributor Entrenue in 2023.

Full Circle Expands 'Sparkle' Plug Collection

Full Circle has expanded its Sparkle line of jeweled anal plugs with Sparkle Ultra and “Sparkle Shroom.”

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Sexual Wellness Company 'Wild Brands' Officially Launches

Briana Watkins has officially launched a new, female-led sexual wellness company, Wild Brands.

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Show More