Segpay to Mark 20th Anniversary With New Branding, Themed Logo

Segpay to Mark 20th Anniversary With New Branding, Themed Logo

FT. LAUDERDALE, Fla. — Segpay has launched a year-long integrated marketing campaign to mark its upcoming 20th anniversary, including themed branding.

The company's 20th anniversary will be in April 2025. In honor of the milestone, Segpay has unveiled a new commemorative logo, developed by its longtime creative agency partner Creaxion.

Over the next year, the new branding will be incorporated across all of Segpay’s marketing channels, including print, web and social media marketing. According to a rep, the logo was designed to be “sophisticated, stylish and reflective of Segpay’s expanding global operations.”

“Over the past 20 years, Segpay has developed the reputation of being the payments processor high-risk online businesses can count on, offering merchant services, payment processing, fraud protection, marketing tools and specific solutions geared to U.S., EU and U.K. merchants,” the rep said. “Since 2005, Segpay has helped merchants — often with no access to bank services — allowing them to rely on the company’s reputation and its relationships with acquiring banks and card networks to provide secure, turnkey solutions to accept online payments.”

Segpay CEO Cathy Beardsley shared, “When we started Segpay, we set out to be the most responsive, transparent, and compliant payment facilitator in the space, and 20 years later, we continue to start each day with those core values. I am so proud to reach this amazing milestone and appreciate all our clients for trusting us to help grow their businesses.

“Segpay’s success is due to its amazing team that puts in a lot of work each day to take the best care of our clients as possible,” she added. “I love my team, clients and the partners we work with around the globe.”

For more information, visit Segpay.com.

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