Little Genie Names Martijn Bouwer Director of International Sales and Inventory

Little Genie Names Martijn Bouwer Director of International Sales and Inventory

SEATTLE — Pleasure brand Little Genie has appointed Martijn Bouwer as its new director of international sales and inventory.

Bouwer previously held the position of category and sourcing manager at Scala. In his new role, Bouwer will report directly to Little Genie CEO Tiffany Lysene and will focus on driving international sales growth and optimizing inventory management systems as the company continues to expand.

"We are very excited to have Martijn joining our team," Lysene enthused. "Little Genie has experienced tremendous growth in recent years, and Martijn’s expertise will help us take the company to the next level. His industry knowledge and experience will be instrumental as we move forward."

Added a rep, "One of Bouwer's first projects will be to create strategies for organizing the company's new expanded warehouse, which is set to open next year. His appointment underscores Little Genie’s commitment to innovation, operational efficiency, and customer satisfaction as it solidifies its presence in the global market."

For more information on Little Genie, click here.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand 'Dive' Featured in InStyle's List of Recommended Sex Toys

Le Wand’s Dive submersible wand vibrator is featured in “The 7 Best Sex Toys Sexperts Want You to Stash In Your Nightstand” roundup from InStyle.

Kiiroo Debuts 'PowerShot Case' Stroker Add-On

Kiiroo has introduced the PowerShot Case add-on for its Keon, PowerBlow, and PowerShot Strokers.

LELO Debuts 'Boomerang' Double-Sided Vibrator

LELO has introduced its new Boomerang, the pleasure brand's first double-sided vibrator.

Svakom Debuts 'Klitty' 3-in-1 Vibe

Svakom has introduced its new Klitty three-function vibrator.

Magic Silk Debuts 'Wisteria Mist' Collection

Magic Silk has introduced its new Wisteria Mist line of lingerie.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced three new pleasure products from its Beau Coeur collection.

PinkCherry Launches 'Scream Your Own Name' Campaign

PinkCherry has launched its Scream Your Own Name promotional campaign.

Orion Expands 'Cottelli Fantasy' Line

Orion Wholesale has added six new lingerie sets to its Cottelli Fantasy collection.

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

Show More