Texas Bill Aims to Ban Sex Toys at 'Big-Box' Retailers

Texas Bill Aims to Ban Sex Toys at 'Big-Box' Retailers

AUSTIN, Texas — Republican State Representative Hillary Hickland has introduced a bill in the Texas legislature that would restrict the sale of pleasure products at "big-box" and other non-adult retailers.

Currently, pleasure products — which the bill refers to as "obscene devices" — are available at major chains, including CVS, Target, Walgreens and Walmart. The bill, HB 1549, would impose penalties for their continued sale in such venues.

"A business in this state may not sell, offer for sale, or hold for sale an obscene device unless the business is a sexually oriented business," the bill reads.

Under HB 1549, businesses could be fined up to $5,000 for each violation.

"Our family-oriented retailers should reflect the values of the communities they serve," said Hickland in a statement. "Parents do not consent to their children being exposed to obscene devices while shopping for toothpaste. House Bill 1549 provides common-sense protections for families by ensuring parents can shop with their children without encountering sexually explicit items that compromise their innocence."

If approved by two-thirds of the Texas House of Representatives, the law would take effect immediately. If approved by a simple majority, it would become law on Sept. 1, 2025.

Republican State Representative Christin Bentley posted on X.com in support of the bill.

"Whether it's porn in their libraries, sexually charged performances in a neighborhood restaurant, or sexually oriented devices on the shelves of the family-friendly market, children are increasingly confronted with sexually provocative content in public spaces designated for their use," she wrote. "The state has a compelling interest to protect children from sexualization, as it leads to their exploitation and is critical to both their safety and natural development."

Click here to read the full text of the bill.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Report: UK Moving Ahead with Plan to Outlaw 'Choking' Content

The BBC and other sources are reporting that the U.K. government will follow through on criminalizing “choking” content, a plan that was announced earlier this year.

Orion Unveils 2 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced two new styles from its Noir Handmade line.

SmartTract Debuts 'Go' Pump Controller

SmartTract has introduced its Go vacuum penis pump controller.

Italy to Require Age Verification for Adult Sites

Italian media regulator AGCOM has announced that all sites and platforms hosting adult content will be required to implement age verification systems starting Nov. 12 to prevent access by users under 18.

EQOM Group Officially Names Anneke Kamphuis CEO

EQOM Group, the company behind ONE-DC and EasyToys, has officially appointed Anneke Kamphuis as its new CEO.Kamphuis, who has been serving as interim CEO since Sept. 1, will be the first woman to hold EQOM's top position. In her permanent role, Kamphuis will oversee the company's growth and trade partnership strategies, including the continued European expansion of the ONE-DC brand.

Cruel Reell Debuts 3 Fleshlight Pro Strokers

Newly crowned 2025 Euro XMAs Fetish Creator of the Year Cruel Reell has debuted three new Fleshlight Pro strokers.

Exsens, Success Systems Partner for 'Independent Resellers' Campaign

Wellness brand Exsens and marketing firm Success Systems have partnered for an independent resellers campaign.

XR Brands Debuts 'Elektra Rechargeable Violet Wand' From 'Master Series' Line

XR Brands has introduced the Elektra rechargeable violet wand from its Master Series collection.

Blush Debuts 2 New Vibes From 'Temptasia' Collection

Blush has introduced two new vibrators from its Temptasia collection.

Nobü Expands 'Essentials' Collection

Nobü is expanding its Essentials collection with two new vibrators.

Show More