Texas Bill Aims to Ban Sex Toys at 'Big-Box' Retailers

Texas Bill Aims to Ban Sex Toys at 'Big-Box' Retailers

AUSTIN, Texas — Republican State Representative Hillary Hickland has introduced a bill in the Texas legislature that would restrict the sale of pleasure products at "big-box" and other non-adult retailers.

Currently, pleasure products — which the bill refers to as "obscene devices" — are available at major chains, including CVS, Target, Walgreens and Walmart. The bill, HB 1549, would impose penalties for their continued sale in such venues.

"A business in this state may not sell, offer for sale, or hold for sale an obscene device unless the business is a sexually oriented business," the bill reads.

Under HB 1549, businesses could be fined up to $5,000 for each violation.

"Our family-oriented retailers should reflect the values of the communities they serve," said Hickland in a statement. "Parents do not consent to their children being exposed to obscene devices while shopping for toothpaste. House Bill 1549 provides common-sense protections for families by ensuring parents can shop with their children without encountering sexually explicit items that compromise their innocence."

If approved by two-thirds of the Texas House of Representatives, the law would take effect immediately. If approved by a simple majority, it would become law on Sept. 1, 2025.

Republican State Representative Christin Bentley posted on X.com in support of the bill.

"Whether it's porn in their libraries, sexually charged performances in a neighborhood restaurant, or sexually oriented devices on the shelves of the family-friendly market, children are increasingly confronted with sexually provocative content in public spaces designated for their use," she wrote. "The state has a compelling interest to protect children from sexualization, as it leads to their exploitation and is critical to both their safety and natural development."

Click here to read the full text of the bill.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Product-Specific Local Store Locator Tool 'RetailCurrent' Launches

RetailCurrent, a tool that lets pleasure brands show online customers nearby brick-and-mortar stores with confirmed availability of specific products, has officially launched.

Blush Debuts 'M for Men' Male Sleeve Warmer

Blush has introduced its new M for Men sleeve warmer for male masturbators and strokers.

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

FSC Publishes Guidance on New UK Pornography Laws

The Free Speech Coalition (FSC) has published information for its members on the United Kingdom's recently passed pornography laws, which take effect next week.

Brazil Issues Guide to Digital Safety Compliance

Brazil’s National Data Protection Agency (ANPD) published on Wednesday a new guide outlining online providers’ child-protection responsibilities under the Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the executive nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Arcom Issues Warnings to 3 Adult Sites Over Age Verification

French media regulator Arcom has issued formal notices to the operators of three adult websites that the agency says have failed to implement age verification as required under French law.

Show More