Playboy Ventures Into Video Games

HOLLYWOOD – In its first entry into the video game market, Playboy Enterprises is teaming with two software companies to publish “Playboy: The Mansion,” which will be available in the Xbox and PlayStation 2 formats.

Co-publishers Groove Games of Scottsdale, Ariz., and Arush Entertainment of Toronto told XBiz that the game will be available in time for the Christmas season.

The companies said players will be able to step into the virtual slippers of Playboy founder Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons.

The 3-D game’s environment includes the estate areas such as the Game House and the Playboy Grotto where gamers will be able to step into the role of the Playboy mogul, hosting lavish parties designed to be the envy of Hollywood.

Chicago-based Playboy Enterprises, which licensed the products to Groove Games and Arush, publishes editions of Playboy magazine around the world, owns Playboy.com and operates the Playboy and Spice television networks, and licenses brands worldwide.

The companies said that Playboy readers spent over $300 million on video games over the last year with more than 3.1 million readers owning a video game system.

A beta version of “Playboy: The Mansion” will be on display at the Electronic Entertainment Expo in Los Angeles next month.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Mandii Rose Makes Her Evil Angel Debut

Mandii Rose has made her debut for Evil Angel alongside multi-XMAs winner Mick Blue.

Elizabeth Skylar Launches Production Banner on VRPorn.com

Elizabeth Skylar has launched her own virtual reality production banner on VRPorn.com.

MsSexySaigon Returns to TeamSkeet

MsSexySaigon stars in the latest scene from TeamSkeet’s “Freeuse MILF” series.

Penny Barber, Rissa May Star in Latest From MILFY

Penny Barber and Rissa May star with Dan Damage in the latest release from Vixen Media Group studio imprint MILFY.

Digital Playground Premieres Ricky Greenwood Feature 'Under the Knife'

Digital Playground has dropped “Under the Knife,” the latest feature from multi-XMAs winner Ricky Greenwood.

Taylor Vixxen Leads Latest From MILFY

Taylor Vixxen stars with Dan Damage and Hollywood Cash in a new scene from Vixen Media Group (VMG) studio imprint MILFY.

CrakRevenue Introduces 'Trend Explorer' Feature for Affiliates

CrakRevenue has debuted the new Trend Explorer feature for its affiliates.

Valentina Nappi, Chanel Camryn & Gal Ritchie Star in Latest From Deeper

Valentina Nappi, Chanel Camryn, and Gal Ritchie star with Damion Dayski in the latest release from Vixen Media Group studio imprint Deeper, titled “Make Her Happy.”

Avery Lust, Zariah Aura & Kasey Kei Front Latest From TransAngels

Avery Lust, Zariah Aura, and Kasey Kei star in the latest release from TransAngels, titled “Cosplay Babes Unite.”

Show More