Playboy Ventures Into Video Games

HOLLYWOOD – In its first entry into the video game market, Playboy Enterprises is teaming with two software companies to publish “Playboy: The Mansion,” which will be available in the Xbox and PlayStation 2 formats.

Co-publishers Groove Games of Scottsdale, Ariz., and Arush Entertainment of Toronto told XBiz that the game will be available in time for the Christmas season.

The companies said players will be able to step into the virtual slippers of Playboy founder Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons.

The 3-D game’s environment includes the estate areas such as the Game House and the Playboy Grotto where gamers will be able to step into the role of the Playboy mogul, hosting lavish parties designed to be the envy of Hollywood.

Chicago-based Playboy Enterprises, which licensed the products to Groove Games and Arush, publishes editions of Playboy magazine around the world, owns Playboy.com and operates the Playboy and Spice television networks, and licenses brands worldwide.

The companies said that Playboy readers spent over $300 million on video games over the last year with more than 3.1 million readers owning a video game system.

A beta version of “Playboy: The Mansion” will be on display at the Electronic Entertainment Expo in Los Angeles next month.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Irish Parliamentary Committee Weighs Stricter AV Laws

The Irish national parliament’s Joint Committee on Arts, Media, Communications, Culture and Sport met Wednesday to discuss regulation of online platforms and improving online safety, including calls for stricter age verification by adult sites.

Ofcom Issues Guidance on Age Check Placement for Adult Sites

U.K. media regulator Ofcom on Wednesday published its recommendations for where and how adult sites should deploy age checks as required for compliance with the Online Safety Act.

Tubes Booster Launches Web Hosting Solutions

Content hosting platform Tubes Booster has launched two new hosting solutions.

Anna Claire Clouds Leads Dorcel's 'Fusion'

Reigning XMAs Female Performer of the Year Anna Claire Clouds headlines the latest release from Dorcel, titled “Fusion.”

Elise London Makes Her Elegant Angel Debut

Elise London has made her debut for Elegant Angel in a new release titled “Raunchy Redhead Anal.”

X3 All-Stars Party Heats Up Hollywood Thursday Night

The X3 All-Stars Party, sponsored by Adult Time and Fleshlight, will take place Thursday, Jan. 15, in Hollywood as the official kickoff to X3 Expo.

Naughty America Launches AR Video Format

Naughty America has launched "Shows," a new AR video format, on its Real Girls Now platform.

Alexis James Makes Her Kink.com Debut

Alexis James has made her Kink.com debut alongside Vince Karter in "Three Hole Domination."

Eris Jolie, Leah Hayes Front Latest From TransAngels

Eris Jolie and Leah Hayes star with Baxxx in the latest release from TransAngels, titled “Varsity Vixens.”

Olivia Del Rio Returns to Dorcel for 'PL4Y Vol. 2'

Olivia Del Rio stars in the new Dorcel title “PL4Y Vol. 2.”

Show More