Playboy Ventures Into Video Games

HOLLYWOOD – In its first entry into the video game market, Playboy Enterprises is teaming with two software companies to publish “Playboy: The Mansion,” which will be available in the Xbox and PlayStation 2 formats.

Co-publishers Groove Games of Scottsdale, Ariz., and Arush Entertainment of Toronto told XBiz that the game will be available in time for the Christmas season.

The companies said players will be able to step into the virtual slippers of Playboy founder Hugh Hefner, building Playboy Magazine and the Playboy Mansion into dynamic cultural icons.

The 3-D game’s environment includes the estate areas such as the Game House and the Playboy Grotto where gamers will be able to step into the role of the Playboy mogul, hosting lavish parties designed to be the envy of Hollywood.

Chicago-based Playboy Enterprises, which licensed the products to Groove Games and Arush, publishes editions of Playboy magazine around the world, owns Playboy.com and operates the Playboy and Spice television networks, and licenses brands worldwide.

The companies said that Playboy readers spent over $300 million on video games over the last year with more than 3.1 million readers owning a video game system.

A beta version of “Playboy: The Mansion” will be on display at the Electronic Entertainment Expo in Los Angeles next month.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Kylie Rocket, Beca Barbie Star in New Elegant Angel Release

Kylie Rocket and Beca Barbie star in a scene from Elegant Angel, titled “Pilgrim Pleasure.”

Creator Law Firm 'OnlyFirm' Launches

Entertainment attorney Alex Lonstein has officially launched OnlyFirm.com for creators.

German Court Puts PornHub, YouPorn 'Network Ban' on Hold

The Administrative Court of Düsseldorf has temporarily blocked the State Media Authority of North Rhine-Westphalia (LfM) from forcing telecom providers to cut off access to Aylo-owned adult sites Pornhub and YouPorn.

Lily Phillips Returns to Vixen

Lily Phillips stars with Marco Bull in the latest scene from Vixen.

FSC: NC Law Invalidating Model Contracts Takes Effect December 1

The Free Speech Coalition (FSC) announced today that North Carolina's Prevent Exploitation of Women and Minors Act goes into effect on December 1.The announcement follows:

Teasy Agency Launches Marketing Firm

Teasy Agency has officially launched Teasy Marketing firm.

Kasey Kei Fronts 'Transsexual Hitchhikers 5' From GenderX

Kasey Kei stars alongside reigning XMAs Gay Performer of the Year Derek Kage in the fifth volume of GenderX Films' "Transsexual Hitchhikers," directed by Jim Powers.

Amirah Adara, Tiffany Tatum Star in Latest From MixedX

Amirah Adara and 2023 Euro XMAs Female Performer of the Year Tiffany Tatum star in the latest release from MixedX, titled “The Wrong Word.”

LorReign Performs 1st Gangbang for WIFEY

Content creator and former Colorado sheriff's deputy LorReign performs her first gangbang in the latest scene from Vixen Media Group (VMG) studio imprint WIFEY.

Richard Mann Drops 1st Evil Angel Showcase With Rebel Rhyder

Rebel Rhyder stars in Richard Mann’s first Evil Angel showcase, titled "A Day In The Life Of: Rebel Rhyder."

Show More