Yahoo Said It More Than Doubled Profit

NEW YORK — More consumers are using the Internet and advertisers are rushing to market products to them.

That is the indication Internet bellwethers are expected to report in yet another quarter of strong revenue and earnings growth.

Yahoo Inc. said Wednesday that second-quarter net income and revenue more than doubled, driven by the Internet company's online advertising and consumer-service businesses.

The company said net income rose to $112.5 million, or eight cents a share, from $50.8 million, or four cents, in the year-earlier period. Revenue rose to $832.3 million from $321.4 million.

The Sunnyvale, Calif., company has been a key beneficiary of all the major consumer trends conducted over the web, including users' increased willingness to pay for online services.

Advertising revenue, growing at a rate of about 30 percent, is propelling the search engine. Growth is expected to be driven both by the search-term generated, targeted text ads that Yahoo's Overture unit displays on its and other sites' web pages, and by the "brand" ads, such as banners.

Smaller companies, such as DoubleClick Inc., Ask Jeeves Inc., FindWhat.com, ValueClick Inc. and aQuantive Inc. are also benefiting from the boom in online advertising.

And many of the search engines have gone on buying sprees, acquiring companies that have paid off.

Ask Jeeves in May doubled its search-query traffic with its acquisition of Interactive Search Holdings Inc., the Irvington, N.Y., operator of the My Way, My Search, My Web Search, iWon and Excite Web properties.

The purchase strengthened the Emeryville, Calif., search engine's bargaining position with Moutain View, Calif.-based Google Inc.

More than half of Ask Jeeves's revenue comes from text ads placed on its pages by Google.

Last month, aQuantive, which creates online marketing campaigns, agreed to buy website design company SBI.Razorfish.

That purchase broadens the Seattle company's menu of online-marketing services and brings in a number of large clients, including such heavyweights like Visa International and Kraft Foods.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adult Industry Educational, Networking Platform 'Imperfectly You' Launches

Imperfectly You, an educational and networking platform for adult industry workers, has officially launched.

Segpay to Launch News Network for High-Risk Merchants

Segpay has announced that it will launch the Segpay News Network (SNN) on April 15.

Age Verification Watch: Patching the Holes

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Pineapple Support to Host Autism Spectrum Support Group

Pineapple Support is hosting a free online support group for performers and creators who are, or suspect they may be, on the autism spectrum.

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

GoFundMe Set Up for Danny Ferretti's Medical Expenses

A GoFundMe campaign has been set up for Fangear founder Danny Ferretti, who requires extensive lung surgery.

Byborg Acquires Cuties AI

Byborg Enterprises has acquired adult artificial intelligence startup Cuties AI.

Irish Government Releases Report on Sex Work Decriminalization Legislation

The Irish government has released a report reviewing a 2017 law that decriminalized sex work across the country.

Texas Bill Would Require Age Verification for Online Sex Toy Sales

A new bill in the Texas state legislature would require online retailers to implement age verification of purchasers before selling “obscene devices” to anyone in that state.

New York Assemblyman Proposes Banning the Term 'Sex Work'

Republican New York Assembly Member Brian Maher has introduced a bill to prohibit the use of the term "sex work" in government documents.

Show More