Vivid, JKP, Wicked Signing More Licensing Deals

LOS ANGELES — A number of adult studios have made a flurry of notable licensing deals within the last few weeks that help could catapult their brands into the mainstream.

North Hollywood, Calif.-based Jill Kelly Productions has inked a deal to license the rights to distribute a Jill Kelly-branded line of men’s and women’s apparel and accessories with San Diego-based Mad Engine Inc., which manufactures T-shirts and sweatshirts licensed by brands such as Nintendo, Mitsubishi and Marvel Comics.

Van Nuys, Calif.-based Vivid Entertainment, which has licensed products ranging from snowboards to condoms to hand-blown sex toys, opened a Las Vegas nightclub last month in a licensing agreement with New York-based ARK Restaurants Corp.

And Vivid has also made a bold move into the apparel business with cross-promotions with Ecko Jeans and Pony shoes.

In the case of its sex-toy line, in a partnership with Phallix Inc., Vivid contract performers are introducing the new line on Saturday at Crush, a Los Angeles retailer.

The sex toys include dildos endorsed by Vivid performers Briana Banks, Savanna Samson, Sunrise Adams and Mercedez, as well as Dasha and Kira Kener.

On Friday at 4 p.m., Vivid performer Mercedez is promoting the Phallix line on Los Angeles radio station Power 106 FM.

Even Canoga Park, Calif.-based Wicked Pictures is getting into the retail action.

Wicked spokesman Daniel Metcalf told XBiz the company has successfully entered into the trading card market.

“We’re doing real well with the line,” Metcalf said of the 24-pack set have a suggested retail price of $3.99.

Metcalf noted that a Wicked clothing line is in the works.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Going Deeper: Kayden Kross Launches Photo Book, Cultural Movement With DTLA Gallery Exhibition

The adult community is in full force at Wönzimer art gallery in downtown L.A. on Thursday night to support the launch of “Deeper,” Kayden Kross’ 448-page photography book, titled after the Vixen Media Group (VMG) studio imprint she founded and drawn from its expansive photo library.

Sage Pillar Makes Her WIFEY Debut

Sage Pillar has made her debut for Vixen Media Group studio imprint WIFEY alongside her husband Pierre and Chocolate Rod.

Sarah Arabic Leads Latest From Pure Taboo

Sarah Arabic stars with Joey Avalon in the latest release from Pure Taboo, titled "Every Two Hours."

Hope Heaven Crowned Newest 'Vixen Angel'

Vixen Media Group (VMG) has named Hope Heaven as its newest Vixen Angel.

Sabien DeMonia Makes Her Hentaied Debut

Euro XMAs winner Sabien DeMonia has made her debut for Hentaied alongside Dimitry Simonit in the latest installment of the series "Futanari-Dom," titled "Secret Side of Me."

Reborn Cinema Sets Sex and Storytelling to a Tropical Soundtrack

In Karim Z's imagination, it all started in Rio de Janeiro. There was sun, sand and plenty of skin. Beautiful people cavorted along the beach while the sounds of bossa nova, rock and electronic music washed over scenes of sex and excess. The performers would be Brazilian, the dialogue would be in Portuguese and music would drive the action as much as anything happening on screen.

Ravyn Alexa Makes Her Reality Kings Debut

Ravyn Alexa has made her debut for Reality Kings alongside Lucas Frost in the studio's latest release, titled "Inked and Oiled."

Yhivi Stars in Latest From Kink.com

Yhivi stars with director John Paul "The Pope" in the latest release from Kink.com, titled "Bound and Squirting."

TTS Expands Testing Coverage to 300 New Labs

Talent Testing Service (TTS) has expanded its coverage to 300 ARCPoint and Any Lab Test Now locations across the U.S.

Penny Barber Leads Latest From MYLF

Penny Barber stars with newcomer Vince Vicious in the latest release from MYLF.

Show More