Vivid, JKP, Wicked Signing More Licensing Deals

LOS ANGELES — A number of adult studios have made a flurry of notable licensing deals within the last few weeks that help could catapult their brands into the mainstream.

North Hollywood, Calif.-based Jill Kelly Productions has inked a deal to license the rights to distribute a Jill Kelly-branded line of men’s and women’s apparel and accessories with San Diego-based Mad Engine Inc., which manufactures T-shirts and sweatshirts licensed by brands such as Nintendo, Mitsubishi and Marvel Comics.

Van Nuys, Calif.-based Vivid Entertainment, which has licensed products ranging from snowboards to condoms to hand-blown sex toys, opened a Las Vegas nightclub last month in a licensing agreement with New York-based ARK Restaurants Corp.

And Vivid has also made a bold move into the apparel business with cross-promotions with Ecko Jeans and Pony shoes.

In the case of its sex-toy line, in a partnership with Phallix Inc., Vivid contract performers are introducing the new line on Saturday at Crush, a Los Angeles retailer.

The sex toys include dildos endorsed by Vivid performers Briana Banks, Savanna Samson, Sunrise Adams and Mercedez, as well as Dasha and Kira Kener.

On Friday at 4 p.m., Vivid performer Mercedez is promoting the Phallix line on Los Angeles radio station Power 106 FM.

Even Canoga Park, Calif.-based Wicked Pictures is getting into the retail action.

Wicked spokesman Daniel Metcalf told XBiz the company has successfully entered into the trading card market.

“We’re doing real well with the line,” Metcalf said of the 24-pack set have a suggested retail price of $3.99.

Metcalf noted that a Wicked clothing line is in the works.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Jazmine Cruz, McKenzie Mae Make Their Girlsway Debuts

Jazmine Cruz and McKenzie Mae make their Girlsway debuts in the latest installment of "Mommy's Girl," titled "The Bare Minimum."

Alanna Pow Stars in Latest From Brazzers

Alanna Pow stars with Scott Nails in the latest release from Brazzers.

Kimmy Kimm, Khloe Kapri & Alex Jones Lead Latest From Bellesa Plus

Kimmy Kimm and Khloe Kapri star with multi-XMAs winner Alex Jones in the latest scene from Bellesa Plus, titled “Her Last Day.”

FreeUse to Drop New Limited Series 'Time Stop'

FreeUse will premiere a three-part limited series next week, titled “Time Stop.”

Lola Riley Makes Her WIFEY Debut

Lola Riley has made her debut for Vixen Media Group studio imprint WIFEY alongside her husband, Devon, and Hollywood Cash.

Andi Avalon Is April's 'MYLF of the Month'

Andi Avalon has been named "MYLF of the Month" for April and stars in a new release with Nade Nasty.

Lilly Bell, Emma Rosie Topline Latest 'Lesbian Stepsisters' From Sweetheart Video

2025 XMAs Girl/Girl Performer of the Year Lilly Bell and Emma Rosie headline the 14th volume of "Lesbian Stepsisters" from Mile High Media's studio imprint Sweetheart Video.

Leana Lovings Stars in Latest Release From MonsterPorn

Leana Lovings stars with Ashley Lane and Aria Sloane in the latest release from MonsterPorn, titled "Lunar Lovers."

Lucy Mochi Performs 1st Boy/Girl in Vixen Debut

Lucy Mochi has performed her first boy/girl scene and made her Vixen debut alongside Parker Ambrose.

Kasey Kei Stars in Latest From GenderX

Kasey Kei stars with Jade Radd and Sage Roux in the fourth installment from the new GenderX title, "Trans Honey Trap #5."

Show More