Vivid, Vodafone in Euro Cellphone Partnership

LISBON – British telco giant Vodafone has partnered with Vivid Video to provide softcore erotic games for continental cellphone users, joining a market filled with American companies delivering mobile content to Europe.

The EroTrix line is available in Portugal, Greece and Germany, but not yet in Britain due to content restrictions. Vivid co-founder Steve Hirsch tallied 30,000 downloads within two month’s of the service’s launch, according to a published report.

Playboy and Playgirl are offering content for European cell users, and smaller companies like the London-based RJMobile offer downloads of Ron Jeremy’s “groan tones.” Europeans have taken advantage of a more comprehensive and dependable wireless grid to adopt porn-by-phone before Americans.

Explicit porn is not widely available to U.S. cell subscribers, though some websites offer content that can be downloaded to phones. The difference is that European markets have embraced the format whereas U.S. authorities have neither said yes nor have many American firms stepped up to partner with adult companies in content delivery.

The exceptions are Playboy and Playgirl, which announced within one month of each other’s plans to deliver wireless clips domestically. Various civic and family groups have protested this prior to the companies’ plans taking shape. Vodafone’s U.S. partner, Verizon Wireless, is not committing to providing adult material, either, though it will not ban customers receiving it from other sources on their network.

Vodafone has created safeguards on its network to prevent minors from receiving adult material by phone, implementing credit card notification and AVS nets. The Cellular Telecommunications and Internet Alliance (CTIA), an American association convened by Vodafone, will seek to draw from Europe’s successes and standards in European adult content delivery to make a concerted effort to provide material domestically.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Wicked Premieres 1st Installment of Seth Gamble's Erotic Drama 'Love/Hate'

Wicked Pictures has released the debut installment of multi-XMAs award winner Seth Gamble's latest series, "Love/Hate."

Aleksa Mink Fronts Latest From Reality Kings

Aleksa Mink stars with Dick Dealer Don in the latest release from Reality Kings.

Angie Lynx Toplines Angelo Godshack's 'Hardcore Gangbangs 6'

Angie Lynx headlines the sixth volume of director Angelo Godshack's "Hardcore Gangbangs," from Evil Angel.

Aleksa Mink, Abigaiil Morris Star in Latest From Brazzers

Aleksa Mink and Abigaiil Morris star with Scott Nails in the latest release from Brazzers, titled "Living the Dream."

Serenity Cox Makes Her Anal Debut for Tushy

Newly crowned XMAs MILF Creator of the Year Serenity Cox has made her anal debut for Vixen Media Group studio imprint Tushy.

Leah Hayes, Bella Joie Lead Latest From TransAngels

Leah Hayes and Bella Joie star in the latest release from TransAngels, titled "Cosplay Copycats."

Octavia Red Makes Her Bang Bros Debut

XMAs winner Octavia Red makes her Bang Bros debut alongside Chocolate God.

Little Puck Makes Her Deeper Debut

Little Puck has made her debut for Vixen Media Group (VMG) studio imprint Deeper, alongside Hollywood Cash, in “Respect.”

Rocco Siffredi Stars in Mainstream Italian Drama 'Blue'

Rocco Siffredi stars in the new Italian mainstream drama "Blue," directed by Eleonora Puglia.

Penthouse Names Natalie Grace March's 'Pet of the Month'

Penthouse Magazine has named model Natalie Grace as Pet of the Month for March.

Show More