Vivid, Vodafone in Euro Cellphone Partnership

LISBON – British telco giant Vodafone has partnered with Vivid Video to provide softcore erotic games for continental cellphone users, joining a market filled with American companies delivering mobile content to Europe.

The EroTrix line is available in Portugal, Greece and Germany, but not yet in Britain due to content restrictions. Vivid co-founder Steve Hirsch tallied 30,000 downloads within two month’s of the service’s launch, according to a published report.

Playboy and Playgirl are offering content for European cell users, and smaller companies like the London-based RJMobile offer downloads of Ron Jeremy’s “groan tones.” Europeans have taken advantage of a more comprehensive and dependable wireless grid to adopt porn-by-phone before Americans.

Explicit porn is not widely available to U.S. cell subscribers, though some websites offer content that can be downloaded to phones. The difference is that European markets have embraced the format whereas U.S. authorities have neither said yes nor have many American firms stepped up to partner with adult companies in content delivery.

The exceptions are Playboy and Playgirl, which announced within one month of each other’s plans to deliver wireless clips domestically. Various civic and family groups have protested this prior to the companies’ plans taking shape. Vodafone’s U.S. partner, Verizon Wireless, is not committing to providing adult material, either, though it will not ban customers receiving it from other sources on their network.

Vodafone has created safeguards on its network to prevent minors from receiving adult material by phone, implementing credit card notification and AVS nets. The Cellular Telecommunications and Internet Alliance (CTIA), an American association convened by Vodafone, will seek to draw from Europe’s successes and standards in European adult content delivery to make a concerted effort to provide material domestically.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Alexis Fawx Fronts Latest From Bellesa Plus

Multi-XMAs winner Alexis Fawx stars with Josh Rivers in the latest release from Bellesa Plus, titled "Show Me Yours, I’ll Show You Mine."

Amirah Adara Talks Roots, Ambition and the American Dream

Amirah Adara may be new to college football, but she's no stranger to scoring big. Fresh from attending her first Trojans game, the Budapest native shows off her newfound team spirit in a black USC tank top as she settles in at Sana’a Cafe in Los Angeles. It’s a taste of American life she’ll have more opportunities to enjoy with her work visa secured and a bevy of stateside projects ahead.

Vixen Media Group Extends Exclusive Contract, Brand Ambassadorship With Serenity Cox

Vixen Media Group (VMG) has renewed its exclusive contract with Serenity Cox and inked an extension of her brand ambassadorship of studio imprint WIFEY.

Hazel Heart Stars in Latest From Deeper

Hazel Heart stars with Dan Damage in the latest release from Vixen Media Group studio imprint Deeper, titled "Midterm."

Pre-Nominations Now Open for 2027 TEAs

The pre-nomination period for the 2027 Trans Erotica Awards (TEAs) is now open.

Digital Playground Premieres Ricky Greenwood's Action Feature 'Crash and Burn'

Digital Playground has dropped the first installment of "Crash and Burn," an action crime feature from multi-XMAs winner Ricky Greenwood.

Valentina Nappi Featured in Season 2 Cast of 'The Traitors: Italy'

Multi-XMAs winner Valentina Nappi will be among the Faithful, as the veteran adult performer is part of the second season cast of "The Traitors: Italy" on Prime Video.

Dragon Fruit, Lexi Star Headline Latest Volume of Angelo Godshack's 'Hardcore Gangbangs'

Dragon Fruit and Lexi Star topline the ninth volume of director Angelo Godshack's "Hardcore Gangbangs," from Evil Angel.

Chloe Amour Stars in Latest From Blacked Raw

Chloe Amour stars with Chocolate Rod and Goldey in the latest release from Vixen Media Group studio imprint Blacked Raw.

Amy Nosferatu Leads Latest From TransAngels

Amy Nosferatu stars with Jason Leescott in the latest release from TransAngels, titled "Slit Slut."

Show More