Vivid, Vodafone in Euro Cellphone Partnership

LISBON – British telco giant Vodafone has partnered with Vivid Video to provide softcore erotic games for continental cellphone users, joining a market filled with American companies delivering mobile content to Europe.

The EroTrix line is available in Portugal, Greece and Germany, but not yet in Britain due to content restrictions. Vivid co-founder Steve Hirsch tallied 30,000 downloads within two month’s of the service’s launch, according to a published report.

Playboy and Playgirl are offering content for European cell users, and smaller companies like the London-based RJMobile offer downloads of Ron Jeremy’s “groan tones.” Europeans have taken advantage of a more comprehensive and dependable wireless grid to adopt porn-by-phone before Americans.

Explicit porn is not widely available to U.S. cell subscribers, though some websites offer content that can be downloaded to phones. The difference is that European markets have embraced the format whereas U.S. authorities have neither said yes nor have many American firms stepped up to partner with adult companies in content delivery.

The exceptions are Playboy and Playgirl, which announced within one month of each other’s plans to deliver wireless clips domestically. Various civic and family groups have protested this prior to the companies’ plans taking shape. Vodafone’s U.S. partner, Verizon Wireless, is not committing to providing adult material, either, though it will not ban customers receiving it from other sources on their network.

Vodafone has created safeguards on its network to prevent minors from receiving adult material by phone, implementing credit card notification and AVS nets. The Cellular Telecommunications and Internet Alliance (CTIA), an American association convened by Vodafone, will seek to draw from Europe’s successes and standards in European adult content delivery to make a concerted effort to provide material domestically.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Ava Holt Stars in Latest From TGirls.xxx

Ava Holt stars with Chris Epic in the latest release from Grooby paysite TGirls.xxx, titled "Happy Wife, Happy Life."

XBIZ Miami's Host Hotel Sold Out; Additional Hotel Added

Guest rooms at XBIZ Miami’s exclusive conference venue, Goodtime Hotel in South Beach, are now completely sold out.

Brooke Tilli, Mick Blue Star in Latest From Brazzers

Brooke Tilli stars with multi-XMAs winner Mick Blue in the latest release from Brazzers, titled "En Pointe Pounding."

Reptyle to Debut Cross-Site Release 'Polar Opposites'

Reptyle will premiere its latest cross-site release, "Polar Opposites," across all six of its imprints starting Saturday.

Kyaa Chimera, Renee Rose Front Latest From Family Strokes

Kyaa Chimera and Renee Rose star with multi-XMAs winner Tommy Gunn in the latest release from Family Stroke.

Lilly Bell Headlines 'Maison Close' From Dorcel

2025 XMAs Girl/Girl Performer of the Year Lilly Bell stars in "Maison Close," the latest feature from Dorcel.

Milena Ray Is Hustler's 'Cover Honey' for May

Milena Ray is the Cover Honey for the May issue of Hustler Magazine and appears in a 14-page centerfold spread shot by Davide Esposito.

Vanna Bardot, Chloe Foxxe Headline 'Dad's Lesbian Lover 4'

Two-time XMAs Female Performer of the Year Vanna Bardot and Chloe Foxxe topline the fourth volume of "Dad's Lesbian Lover," the latest release from Girlfriends Films.

Andylynn Payne, Sasha Tatcha Topline 'TS Girls Do It Best 3' From TransSensual

Andylynn Payne and Sasha Tatcha headline "TS Girls Do It Best 3," from Mile High Media studio imprint TransSensual.

Casey Calvert Wraps Production on Girlsway Feature 'Straight Girls'

Adult Time has announced that production has wrapped on the feature, "Straight Girls," directed by multi-XMAs winner Casey Calvert.

Show More