The store features the DVD "Amy Fisher Caught on Tape," which stars Fisher and husband Lou Bellera. Fisher initially fought its distribution.
Now in an agreement with Effex Media, Fisher and her husband are selling the DVD on their own site to maintain control over their new brand.
“Effex is excited to be a part of such a major release in the industry," said John Mauser, Effex Media’s vice president of sales and marketing. "The 'Amy Fisher Caught on Tape' title has quickly become one of our best-selling DVDs. After all these years Amy is still a headliner, but in a different light."
Fans who purchase "Amy Fisher Caught on Tape" at the online store will get the Heidi Fleiss DVD "Secrets of the Hollywood Madam" free.
For more information on Effex Media, visit EffexMedia.com.