Juniper Predicts Threefold Increase in Mobile Entertainment Revenue by 2012

Hampshire, UK — A report issued in January by U.K.-based market research firm Juniper Research assesses the mobile entertainment market through 2012, and concludes that there will be significant growth during that period.

The report is wide-ranging in its scope and evaluates the breadth of content available on mobile platforms, including segments such as mobile TV, mobile gambling, mobile games, mobile UGC (User-generated content), mobile adult, mobile music and infotainment.

A related press release issued January 23 by Juniper projects a threefold increase in mobile entertainment revenue "from just over $20 billion in 2007 to more than $64 billion by 2012."

Dr Windsor Holden, the author of the report, said that consumer usage in the overall mobile market is definitely changing, and that new growth areas and opportunities are now in play.

"With revenues from voice services declining and messaging revenues flatlining, last year finally saw a number of more sophisticated entertainment services begin to fulfill their potential and redress the balance," Holden said.

The report asserts that the music, games and mobile TV sectors will account for most of the projected growth, but that other sectors, including adult, will also contribute.

However, Juniper also cautions that in some mobile areas — such as gambling, adult content and some social networking services — national and international legislation could either adversely impact on growth, or in some cases prevent any service deployment.

Other findings from the Juniper report include:

  • Regulations and prohibitions will limit opportunities in the adult and gambling sectors, although Juniper Research envisages that restrictions on gambling services in the key US market will ease in the medium term;
  • China and the Far East will remain the largest regional market for mobile entertainment throughout the period covered by the report, with revenues rising from $8.5bn in 2007 to nearly $21.3bn by 2012;
  • Entertainment service adoption remains constrained by difficulties with the user interface, network speed and coverage and the excessive cost of data services.
The mobile entertainment report, which costs approximately $2000, is available on the Juniper research website.
Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Strike 3 Holdings Sues Meta for Pirating Vixen Media Group Content to Train AI

Vixen Media Group owner Strike 3 Holdings filed suit in federal court this week, accusing Facebook parent company Meta of copyright infringement and alleging that Meta has extensively pirated VMG content to train its artificial intelligence models.

Pineapple Support, Streamate to Host 'Navigating Grief and Loss' Support Group

Pineapple Support and Streamate are hosting a free online support group to help performers cope with grief and loss.

Friday is Final AV Compliance Deadline in UK

Friday, July 25 marks U.K. media regulator Ofcom’s deadline for user-to-user services such as tube, cam and fan sites to implement its requisite “highly effective age assurance” measures for preventing minors from viewing adult content.

AEBN Publishes Popular Searches for May, June

AEBN has released the top search terms for the months of May and June from its straight and gay theaters in all 50 states and the District of Columbia.

Ofcom Releases Transparency Reporting Guidelines

Ofcom, the U.K. media regulator, has made public its official guidance detailing how online service providers — including adult sites — will be required to publish annual transparency reports on their efforts to protect children from online harms.

New AV Rules Take Effect for Ireland-Based Sites

Ireland’s Online Safety Code came into force Monday, including a provision requiring adult sites headquartered in Ireland to implement age assurance measures beyond self-declaration.

XBIZ Amsterdam Calls on New Startups for 'Spotlight' Program

XBIZ is pleased to announce that its new “Startup Spotlight” programming will make its European premiere at XBIZ Amsterdam 2025, set to take place Sept. 2-5 at the Jakarta Hotel Amsterdam.

Texas Resumes AV Lawsuit Against Aylo Following SCOTUS Decision

A district court judge in Texas has unfrozen the state’s $1.6 million lawsuit against Aylo for allegedly failing to comply with age verification requirements, Bloomberg Law is reporting.

JuicyAds Wins Trademark Infringement Case Against Fraudulent Domain

JuicyAds has won its World Intellectual Property Organization (WIPO) case against a website using a similar domain to impersonate the company's site and defraud customers.

Anissa Kate, Jordan Starr Top AEBN for Q2 of 2025

AEBN has published its top-selling stars for the second quarter of 2025, with Anissa Kate landing atop the leaderboard for straight theaters and Jordan Starr heading up the gay rankings.

Show More