Traffic Dude, ExpressPro Announce Merger

PUEBLO, Colo. — The management team at Traffic Dude has announced a long-term partnership with ExpressPro, a search marketing agency offering paid inclusion advertising services on top-tier search engines.

The combined company will operate under the Traffic Dude brand. Terms of the deal were not disclosed.

"As a result of a longstanding relationship and looking at ways to create better economies of scale, the ExpressPro business, in its entirety, will be managed and operated by Traffic Dude," Scott Rabinowitz, Traffic Dude cofounder, told XBIZ. "We know the operators of ExpressPro, have known them for many years in different capacities. We respect their business. Myself and our V.P. Rainey Stricklin have both purchased paid-inclusion campaigns on behalf of different companies.

"We're very familiar with their core product, and it's a natural fit," he said.

The combined organization will support and manage paid inclusion campaigns for current ExpressPro and Traffic Dude clients, and will jointly support new clients. These services will be offered along with Traffic Dude’s existing range of media buying and traffic management offerings.

“We’ve been great friends with the Traffic Dude team for years," said Greg Dumas, president of the parent company for ExpressPro. "During our conversations one thing became clear: We are both committed to providing quality traffic products that generate a solid return on investment to our clients, innovative technology, and a dedication to service. Combining forces with an established industry firm to offer a broader range of quality, targeted advertising products to our client base is the best move for us and for our clients.”

Tela Andrews, vice president and general manager of ExpressPro, will continue to manage the paid search business on behalf of the Traffic Dude organization. Traffic Dude Vice President Rainey Stricklin will supervise overall sales operations for the company and the integration of the ExpressPro business into Traffic Dude operations. The combined organization will maintain its key staff in various markets including Los Angeles, Florida, Toronto and Arizona.

Traffic Dude, which won an XBIZ Award for Emerging Web Company of the Year award in January, is an adult-focused advertising agency that specializes in bringing consumer advertising options to a broad client base and licensing AdZones, its premium ad serving solution.

Express Pro specializes in driving targeted search engine traffic to client websites, with services including paid inclusion, keyword marketing and domain management.

For more information, visit the Traffic Dude and Express Pro websites, or email expresspro@trafficdude.net.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

FSC Publishes Analysis of Federal Trade Commission Event Promoting AV

Free Speech Coalition (FSC) has published an analysis of a Federal Trade Commission (FTC) event held this week that promoted age verification among other forms of speech regulation.

GirlsDoPorn Owner Michael Pratt Pleads Guilty to Sex Trafficking

Michael Pratt, former owner of the rogue website GirlsDoPorn, pleaded guilty in the U.S. District Court for the Southern District of California on Thursday to sex trafficking and conspiracy to commit sex trafficking charges, according to a report by City News Service.

Master Nico Relaunches Site Through YourPaysitePartner

Master Nico has relaunched his official website through YourPaysitePartner (YPP).

Federal Judge Grants Partial Halt of Florida AV Law

The United States District Court for the Northern District of Florida, Tallahassee Division, has granted a preliminary injunction against HB 3, the state's age verification law, as a lawsuit filed by two online trade associations challenging the law makes its way through the courts.

Aylo Releases Statement on Suspending Access to Pornhub in France

Technology and media company Aylo, which operates adult sites including Pornhub, YouPorn, and Redtube, has released a public statement regarding its decision to block access to its sites in France.

Pineapple Support to Host Wellness Sessions at Bucharest Summit

Pineapple Support is hosting free group and one-on-one therapy sessions at Bucharest Summit, June 3-5.

Pornhub Blocks Access in France in Response to SREN Law

Pornhub parent company Aylo has opted to block access to its sites in France rather than comply with age verification requirements under the country’s Security and Regulation of the Digital Space (SREN) law.

ASACP Highlights Study on Parental Controls

The Association of Sites Advocating Child Protection (ASACP) is highlighting the results of a study on the underutilization of parental controls.

Sydney Screams Launches New Site Through Grooby's Blue.xxx

Sydney Screams has launched her new membership site, SydneyScreams.xxx, through Grooby's website management company Blue.xxx.

Mistress Mystii Is LoyalFans' 'Featured Creator' for June

LoyalFans has named Mistress Mystii as its Featured Creator for June.

Show More