Jameson Reveals Just How Lucrative ClubJenna Is

SCOTTSDALE, Ariz. — Business is booming for Jenna Jameson’s ClubJenna as revenue is expected to climb this year to $30 million, a 30 percent increase from last year’s figures, according to an article in this week’s Forbes magazine.

With the hike in revenue, profits are expected to reach nearly $15 million this year, she told Forbes.

ClubJenna, which typically sells 50,000 videos that go for $50 a unit, also is lining up five new actresses for the label — excelling the studio’s output to a projected three dozen in 2005 from only three in 2004.

Not bad for Jameson, 31, who hasn't had sex on-camera with a male partner (other than her husband Jay G. Grdina) in seven years.

Porn’s best-known personality, with all the mainstream attention, is attempting to transcend the adult biz to become a bona fide celebrity.

She regularly appears on “The Howard Stern Show,” as well as “The O’Reilly Factor.” Her memoir, “How to Make Love Like a Porn Star,” spent six weeks on the New York Times bestseller list last year. And, she is making a fortune off ringtones, or “moantones,” through her Y-Tell division. She also has a sex toy line, as well as a Jenna doll, and markets an online video game.

There’s more. Jameson now has scored another coup as the A&E network is reviewing a new pilot for a reality series. Further, there are talks she wants to do a film on her life story.

She also is ready to get into Jenna-branded strip clubs, cosmetics and a clothing line.

"I always wanted to be a star," Jameson told Forbes. "I've always embraced my hardcore roots, but becoming a household name was an important thing to me."

Since 1993, Jameson has starred in more than 50 adult videos, selling millions of copies worldwide.

Thousands of ClubJenna members pay $35 a month for access to her site, which rakes in $12 million annually (or 40 percent of ClubJenna's annual revenue). ClubJenna also runs 16 other adult stars' websites, including all five ClubJenna women and Vivid Entertainment starlets Tera Patrick and Briana Banks.

Jameson, in the Forbes article, revealed that she pays her new stars a base of $50,000 to $150,000 a year, plus a 3 percent cut of any sales over the 10,000-copy mark.

"This has developed from an individual star into a porn conglomerate," said Grdina, who acts as her manager and goes by the stage name Justin Sterling. "Her brand has been developed with the reputation of being the best, and now we are capitalizing on that and monetizing the name."

Forbes magazine published the piece on Jameson as part of its “Celebrity 100” list.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Cami Strella, River Lynn Front Latest From New Sensations

Cami Strella and River Lynn star in the latest release from New Sensations.

Vixen Drops Cross-Site Feature 'Pull'

Vixen Media Group has released “Pull,” a five-part, cross-site feature with scenes presented by its studio websites Vixen, Blacked, and Tushy.

Private Releases 'Private Gangbangs 5'

Private has released “Private Gangbangs 5,” directed by Xavi Rocka.

Zariah Aura, Rebel Rhyder Lead Latest From Evil Angel

Zariah Aura and Rebel Rhyder star in the latest release from Evil Angel, directed by multi-XMAs winner Aiden Starr.

2026 XBIZ Miami Speaker, Open-Floor Conversation Guide Lineup Announced

XBIZ is pleased to announce the release of the full speaker lineup for XBIZ Miami, the latest edition of the adult industry’s premier summer conference, set to take place May 11-14 at the Goodtime Hotel in Miami Beach.

Bad Bella Stars in Latest From New Sensations

Bad Bella stars with Alex Legend in the latest release from New Sensations.

Domino Presley, Chris Epic Front New Release from Grooby

Domino Presley and Chris Epic star in the latest release from Grooby Girls, titled “Cleaning the Pipes.”

McKenzie Mae Leads Latest From Family Strokes

McKenzie Mae stars with Joshua Lewis in the latest release from Family Strokes.

Dorcel Drops Franck Vicomte's 'Raw Sex Only'

Dorcel has released director Franck Vicomte's latest feature, "Raw Sex Only."

Cory Chase, Isa Bella Front Latest From Bellesa Plus

Cory Chase and Isa Bella star in the latest release from Bellesa Plus, titled “Mother’s Day.”

Show More