“We’re excited to be implementing PPPCard into the PrideBucks family of sites,” Rainey Stricklin, PrideBucks vice president of marketing, said. “We want to give our members as many options as possible when purchasing a membership, and the PPPCard will provide an additional solution for consumers.”
PPPCard, also known as P3, is a prepaid card that, according to company President Greg Moss, offers site owners a chargeback-free solution with no per-acquisition costs.
“We will have a select amount of gay offerings and believe this will only add more traffic to those selected,” Moss said. “PrideBucks is the first gay site to join P3, and we are extremely happy to have them aboard.”
Moss said the cards are an attractive option for surfers because they offer added privacy and security. Each card contains a user number that buyers can use to anonymously log onto adult websites, eliminating the need to enter a credit card number to gain access.
Because the cards are purchased with cash and the card number is the only identification a user needs, the cards reduce the risk of identity theft and help users avoid uncomfortable questions from spouses regarding credit card charges.
PPPCards are available in 6,000 retail outlets nationwide and are being marketed directly to consumers through geo-targeted advertising. The cards also are being offered by PornDollar and GammaCash, and the company’s web portal will highlight affiliated sites.
