413 Productions comes with an impressive pedigree: Kelly Madison, who runs the company alongside her husband, is the second-cousin of Janine Lindemulder.
Madison, already has carved out a name of her own in adult, having operated her own amateur adult website for two years, where she performs in hardcore sex scenes with her husband and other women.
Marty Turkel, general manager of Juicy Video, said he is confident that 413 Productions’ success on the web will translate to the adult retail market.
“Kelly Madison brings home beautiful women so that she and her husband can fuck them together," Turkel said. "He’s living the kind of life men dream of having. And that’s exactly why their product is going to fly off the shelves.”
Madison sees it slightly differently – she’s the one living out a fantasy life. “I seduced a younger man who worked for me, I married him and talked him into doing this porn business, at first just taking pictures of naked women, but now he’s in there having sex,” she said. “I totally pimped him out. I put him to work 24 hours a day. Although, yeah, he loves every minute of it.”
"Porn Fidelity," 413 Productions’ debut release, hits the streets this week.
Pete Cash and Jean-Louis Deville, the two men behind Chain Reaction, each bring more than a decade of experience to their production upstart, experience both men have drawn upon to develop an innovative product line.
As the owner of an adult one-stop distribution company for more than 10 years, Cash has in-depth knowledge of the demographics of today’s adult entertainment consumer.
“Today, you have to target the younger couples, and that means considering what men want, and what women want," he said. "Women are more apt to want a storyline, while men are more likely to find a story annoying. We needed a way to please both of these seemingly disparate preferences."