XBIZ Research to Officially Launch at XBIZ Summer Forum, Workshop Added

LAS VEGAS — XBIZ Research Director Sarah LoPrinzi will conduct an hour-long workshop at the upcoming XBIZ Summer Forum ’08, where she will provide an in-depth dissection of the mission and process behind XBIZ Research, which will launch its first series of surveys at the show.

The workshop will take place Wednesday, July 9 from 1pm – 2pm in the main seminar room of the Las Vegas Hard Rock Hotel and Casino.

In addition a broad-based presentation on the necessity for the industry to develop and make use of insightful market research data, LoPrinzi will also walk show attendees through the first survey, which can be taken anonymously at a kiosk located just outside the XBIZ Summer Forum seminar room or online in your hotel room.

LoPrinzi stressed that solid market research not only identifies important trends but also acts to solidify the industry during good times and bad.

“Market research can help the adult entertainment industry continue and repeat successes and identify new business opportunities even during challenging economic times.” she said.

Some of the specific topics LoPrinzi will cover include:

  • Why should you do market research?
  • When should you do market research?
  • Can you do your own market research?
  • What kind of business advantage can you gain from this survey?
  • Market Research Deliverables and Value.

“I am really looking forward to explaining the importance of market research during the Summer Forum,” LoPrinzi said. “It’s all about facilitating the process of learning about your business, branding, product pricing, customer demographics, geographical distribution, unrealized opportunities and competitive placement. What could be more important than that?”

For more information about the XBIZ Summer Forum, visit www.xbizsummerforum.com. For information about adult entertainment market research visit Visit XBIZ Research.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tiffani Time Makes Her WIFEY Debut

Newly crowned XMA Creator Awards Rising Clip Creator Tiffani Time stars with her husband Benfit and Jax Slayher in the latest release from Vixen Media Group studio imprint WIFEY.

Karmen Karma Stars in Latest From Ricky's Room

Karmen Karma stars in the latest release from Ricky's Room, titled "A Long Time Cumming."

Electric Novelties Debuts New 'Gemsations' Anal Plug Collection

Electric Novelties has introduced its Gemsations line of anal plugs in silicone and metal options.

FSC Publishes Analysis of Federal Trade Commission Event Promoting AV

Free Speech Coalition (FSC) has published an analysis of a Federal Trade Commission (FTC) event held this week that promoted age verification among other forms of speech regulation.

Cubbi Thompson Makes Her Jules Jordan Debut

Cubbi Thompson has made her Jules Jordan debut alongside Lexington Steele in the studio's latest release.

Seth Gamble Drops Trailer for Upcoming Feature 'Once Upon a Time in the Valley'

Multi-XMAs winner Seth Gamble has released the trailer for his upcoming Wicked Pictures feature, "Once Upon a Time in the Valley."

Adam & Eve Reveals Results of 'Happy Ending Dream' Survey

Adam & Eve has released the results of a survey asking respondents if they have ever had a sex dream with a happy ending.

Ryan Reid Stars in Latest From Brazzers

Ryan Reid stars with Damon Dice in “A Day in the Life,” from Brazzers.

Andylynn Payne Toplines Joey Silvera's 'Trans-Active 30'

Andylynn Payne headlines director Joey Silvera’s “Trans-Active 30” from Evil Angel.

Violet Myers, Megan Faith Star in Latest From Slayed

Reigning XMAs Premium Social Creator of the Year Violet Myers stars with Megan Faith in the latest release from Vixen Media Group studio imprint Slayed.

Show More