XBIZ
Q&A With EroAdvertising's Jan Huibers
Jan Huibers, the CEO and founder of global adult advertising network EroAdvertising, knows how to reach his clients — with determined and constant innovation and development of new features, all in order to accommodate changing, fickle and hyper-competitive markets.
The Power of Persistence
While there’s always someone that will tell you that things have never been better for their firm, many companies are continuing to face significant challenges in adapting their business models to the new realities of the online adult entertainment marketplace.
E-Commerce and Adult Video Sales
I’ll never forget the first system through which I performed order fulfillment for adult videos that had been sold online — mostly because it was a ludicrously tedious and inefficient exercise that drove me absolutely nuts. This was long before off-the-shelf e-commerce solutions were available, and for that matter, long before most people had used the Internet at all, much less used it to make a purchase of some kind.
Dev Depot: MatchHeight, Make the Height of all Selected Elements Equal
It seems like a simple enough task, but it is one that has long frustrated web designers: creating a matrix of same sized elements, each (perhaps) containing a different amount of content, so that this array appears “even” and symmetrical.
The Role of E-Commerce in the Pleasure Product Sector
One of the more obvious impacts of the Internet is the way in which it globalized so many things that used to be thought of as entirely local phenomenon. In the old days, if an American wanted to buy a sex toy, and his or her community was one of the thousands across the country that didn’t have a local sex shop or adult bookstore, that person was in for some driving, or had to somehow get their hands on one of the mail-order catalogs operated by the intrepid few who had established adult businesses that were willing to cross state lines in the process of fulfilling orders.
The Great Porn Dichotomy
It was a truly bizarre conversation, the sort that I definitely never imagined that I’d ever have back when I was studying astronomy in college. It was the fall of 1997, and I was sitting in a meeting with a fairly unlikely collection of people, two seated on either side of the table, while I took up a spot at its head.
The Smartphone Revolution
As a growing number of adult website operators and content marketers seek solutions for monetizing the fast-increasing number of their customers arriving via mobile devices, a wide range of intriguing data points centering on the popularity of smartphones shows their importance as the world’s new Internet access platform of choice.
Tube Sites: Offering Full-Length Scenes, But Does It Matter?
Tube sites receive (and perhaps rightfully so) much scorn from non-tube site owners because of their offering of full length scenes — a practice those other site owners blame for lagging subscription and DVD sales; but does offering full length clips really matter?
Dev Depot: Pingdom Tools, Feeding the Need for Speed
Savvy web developers know that you can’t just fly by the seat of your pants when it comes to benchmarking and optimizing a website’s performance — you need the right tools in order to do the job — such as Pingdom Tools, which enables users to test a website’s speed, DNS health and more, easily and for free.
XBIZ Publisher Writes Open Letter to Google
In response to Google’s recent decision to ban advertising of adult-oriented websites through its AdWords advertising platform, Alec Helmy, president and publisher of adult industry trade publication XBIZ, has written an open letter to Google urging the tech giant to reconsider its position.
Changes at Twitter Provide New Opportunities for Marketers
Changes at popular social networking site Twitter may provide new opportunities for adult marketers who embrace this technological platform, which unites fans, performers, producers and promoters with one another.
Hackers Set Sights on Bitcoin-Stealing Malware
As if the world of bitcoin and its copycats was not cloudy enough, criminal hackers are now targeting bitcoin and other cryptocurrency users via malware injections that can (and have) resulted in the loss of the user’s coins.
Behind the Scenes of the 2015 XBIZ Awards Ad Campaign Shoot
James Deen makes his living in front of the camera, but he maintains that “I’m not good at being the star.”
Dev Depot: Mmenu, Sliding Menus With a Single Line of Code
Sliding menus are all the rage these days and are an integral component of responsive website designs, where stuffing robust navigational options into a mobile friendly form factor is needed. What is also needed is a lightweight way to implement this menu type.
How Elements of Online Dating Can Be Used in Adult Websites
The world of online dating continues to grow, attracting new audiences — but this does not have to mean taking visitors away from traditional adult websites — especially if those sites can incorporate elements of the online dating experience into their offerings.
A Dating Landscape That’s Full of Tricks and Liability
For quite a while rumors have persisted that dating sites utilize underhanded ways of interacting with new members to give a misleading sense that they are joining a much more robust community than they have visited.
Mobile Traffic Continues Rapid Growth in Adult Dating Sector
Mobile technology plays an increasingly vital role in the adult entertainment industry, including online adult dating. And as the adult industry gets ready to enter the Summer of 2014, important mobile trends in the dating sector include more reliance on apps as a marketing tool, a variety of niche dating and fierce competition among the different mobile platforms.
White Labels Turn Gray
White labels are evolving as marketers continue to refine their use is leading to some interesting new developments in the dating niche.
Q&A With JT of the Really Useful Cash Network
If you’ve been in the online adult industry for any length of time, you probably already know about JT, “The YouPorn Guy.”
Diversity Drives Market Trends in Fetish Video
Fetish video is here to stay, with the market changing but remaining strong. While some longtime fetish producers complain about the difficulty of finding DVD distribution, online companies are thriving and branching out in new directions, while mainstream producers have found a new income source in crossover projects.