XBIZ
Adult Search Terms Now Dominated by Mainstream Sites
Several seemingly “adult” search terms have recently become dominated by mainstream sites as the Google algorithm now ranks non-adult content sites on the first page for keywords that were historically considered to be profitable adult traffic sources. A search for terms like “lesbian,” “Ron Jeremy,” “Cunt” or many others in Google now reveals page one listings for several gay rights groups, mainstream movie credits and other mainstream content. What impact will this change have on adult site SEO, traffic patterns, domain values and profitability for adult webmasters?
If This, Then That
Many consumers today use a wide range of devices and services to interact with and stay in touch with clients, friends and family. Using their Smartphone to check Facebook status updates is a common example.
Driving Sales Through Interactive Technology
One of the biggest benefits of online marketing is the enormous depth and breadth of information that can be communicated to prospects — material far more robust than can be presented in a 30 second radio or television spot, or through full-page advertisements in print publications. Add to this the multimedia capabilities of the online realm and top it off with the one thing that online sales offer that no other medium (with the exception of dealing with in-person sales staff) can match: total interactivity — and it’s easy to see the possibilities of online interactivity.
Mac Users Cope With Security Threats
There are a number of readily available tools that allow Mac users to surf more safely while protecting their personal data and freedoms from scrutiny by authoritarian regimes, pesky spouses, and competitive businesses.
Breaking Through Electronic Walls
Indonesia’s recent claim that it is blocking more than one million adult websites as part of its cultural cleanup efforts, adds a dose of reality to the widespread fear and hype over country-level blocking of .XXX domain names. In this case, it is clear that states do not need to rely on a website’s choice of TLD to determine whether or not to block it — as the bulk of Indonesian and other state-sponsored efforts, target adult dot-com domains.
XBIZ EU 2012 Official Event Website Now Live
XBIZ is pleased to announce preliminary event details surrounding XBIZ EU 2012 presented by AWEmpire, are now available on the newly launched event website, which features a striking new look fitting for "the smashing event of the year" set for Sept. 17-19 in London.
Power in Partnerships
Co-branded advertising is standard to promoting manufacturer-distributor relationships to retailers en masse. For the growing adult retail industry in which distributors now offer thousands of adult goods from hundreds of vendors, deciding on an effective print ad campaign is not exactly cut-and-dry. By working with top adult vendors, distributors are perfecting strategies to promote the latest products while solidifying their own brand image and promoting their unique services.
Distros Not Dead!
If hot young stars and the next big movie are the heartbeat of the adult industry, then distribution is the lifeblood. The less-than-sexy aspect of actually selling products, considered by many to be no different than selling “schmattas” (Yiddish for rags) in New York’s garment district, and being able to convince wholesalers and retailers across the country that a producer’s goods were worth putting on their shelves has been what’s made every successful movie company what it is today. In fact, a number of today’s studios were born out of distribution companies that saw potential in producing their own product. They had a built-in distribution network so why not make movies?
Profit-Boosting Tips for White Label Websites
White label websites are a popular and intriguing option for many online marketers, both in adult and in the mainstream arenas, where the appeal of a free, turnkey solution is hard to deny. In the adult world, a paysite network seeking to add live cam offerings may find using a white label site is a preferable option to investing in infrastructure and model recruitment and maintenance. Likewise, an entrepreneur might find that a novelty shop’s white label program is the best shortcut to success for his brick-and-mortar store seeking to extend its marketing online.
Memory Matters
In today’s digital world, memory cards play an increasingly important role (beyond cluttering up our drawers and camera bags with each new generation of enabled device). While numerous shapes, sizes and formats have vied for the top spot, with proprietary professional formats dominating the highend of digital content production, most current consumer and “prosumer” digital media devices rely on secure digital (SD) media, in the form of standard, mini and micro form factors.
DSLRs: Bringing Depth of Field to Adult Productions
One of the most visible indicators of professional photographic work is the careful use of depth of field (DOF) to help focus the viewer’s attention on the most relevant part of the photo. In simple terms, this means that a portion of the image is in sharp focus and the rest is not — such as the softly blurred background common to commercial portraits.
XBIZ TV: Kayden Kross Talks Mainstream, Writing and Life on the Road
XBIZ TV on Friday unveiled an exclusive new video interview with award-winning performer Kayden Kross.
XBIZ Retail Retreat Redefines B2B Experience, Garners Rave Reviews
A distinguished group of adult retail market leaders gathered this week for the first-ever XBIZ Retreat, an exclusive affair that took place in a luxurious, tropical setting with a format that spoke volumes on the future of trade events and XBIZ’s pivotal role in shaping their success.
Platform-Centric Billing Systems Simplify Program Launch, Operation
For paysite owners seeking to integrate billing and affiliate management into one operational platform, two basic options exist: use one company to handle the majority of the workload, or use a dedicated software solution to provide greater overall management capabilities and more thorough, independent control.
Clash Of Titans - Mobile Billing Up for Grabs
A necessary hinge pin for the growth of all aspects of the domestic U.S.-based mobile industry, the adult space included, is the expansion of options and consumer adoption of secure mobile billing solutions, both in the real and virtual worlds.
Billing a Better Rev Stream
There’s more to online billing than meets the eye. For example, a paysite operator with a typical old-school approach where tour pages lead to an IPSP-provided join page, while enjoying a proven strategy, may be leaving money on the table. While the details will vary from company to company, the upshot is that even the most time-honored strategies for turning website visitors into paying customers requires a fresh look in 2012.
OfficialPrepaid Upgrades to ACH
Intercash announced plans to launch a new way for U.S. models and publishers to quickly get paid: a personalized prepaid card that accepts ACH payments. Visitors to OfficialPrepaid.com will be able to give their routing number to any of the networks and then get paid on a no-KYC card.
Killian Time
If gay porn historians existed, they would marvel at the amazing anomaly that is Adam Killian. While no one is officially keeping track of the record books, one look at his remarkable career leaves little doubt that he has the Midas touch. In 2003, he appeared in a non-sexual role as the masturbation fantasy for Tag Eriksson in director Wash West’s “The Hole.” The scene won multiple awards for Best Solo, and the smash hit film followed with a treasure trove of wins across the board.
Are Third-Party Tools Right for You?
It doesn’t take too long for most new paysite operators to realize that they are leaving money on the table through declined sales transactions and inadequate affiliate tools if they only rely on the services and technology offerings of a single billing provider. While some affiliates take comfort in promoting “CCBill only” programs, there are benefits to all from the use of high-end tracking systems, which we’ll explore below:
XBIZ Summit Day 2 Seminars Help Attendees Boost Profits
The 2012 XBIZ Summit’s educational seminar series, presented by AWEmpire, concluded today at the Shelborne Hotel on Miami’s sexy South Beach.