profile

Country Snapshot: Egypt

When I first started researching the Internet characteristics of Egypt at the excellent resource site www.internetworldstats.com, I automatically went to the section headed "Middle East" expecting to find it listed there, but I could not find it. Instead, it was listed under Africa. You live, you learn.

Egypt has roughly the same population as Germany, at just over 81 million people, of which about 10 percent have access to the Internet at this time.

Of all the world's countries, we used to enjoy the highest Alexa ranking in Egypt, due largely to the fact that credit card penetration remains negligible there, at approximately three percent of the population.

Upon after having just rechecked our status, however, it would appear that the Czech Republic (278), Slovakia (535) and Thailand (1,135) have overtaken Egypt (2,521) in said rankings at this time.

As with most of the countries in this region, cash remains a popular method of payment and the use of credit cards and other forms of electronic payment is limited.

Clearly, since cash is wholly unsuitable for paying for services over the web, the telephone is the next best thing; with Egypt enjoying coverage rates of well above 90 percent.

Cell phone technology has enabled countries such as Egypt to bypass the messy infrastructure and expensive start-up costs of setting up fixed-line systems. As a result, wireless technology is reaching isolated rural areas where fixed lines were never able to penetrate.

Thanks to our new voice dialer, surfers from there are now in a position to pay you on a per-minute basis. This should be deployed in tandem with our PbP "classic" product, so that you can continue to make money from those surfers that still use dial-up to access the Internet and do not have the luxury of broadband or a second phone line.

Another point worth noting is that gay traffic seems to convert particularly well from there. We attribute this to the fact that homosexuality cannot be freely expressed there, so gays have little choice other than to go online to satiate their carnal desires.

Finally, when pitching to Egyptians, remember to communicate with them in their own native language of Arabic. Your phone processor should be able to provide you with all the tools necessary to do this — if not, you should consider changing to one that does.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

VerifyMy Seeks to Provide Frictionless Online Safety, Compliance Solutions

Before founding VerifyMy, Ryan Shaw was simply looking for an age verification solution for his previous business. The ones he found, however, were too expensive, too difficult to integrate with, or failed to take into account the needs of either the businesses implementing them or the end users who would be required to interact with them.

Alejandro Freixes ·
opinion

How Adult Website Operators Can Cash in on the 'Interchange' Class Action

The Payment Card Interchange Fee Settlement resulted from a landmark antitrust lawsuit involving Visa, Mastercard and several major banks. The case centered around the interchange fees charged to merchants for processing credit and debit card transactions. These fees are set by card networks and are paid by merchants to the banks that issue the cards.

Jonathan Corona ·
opinion

It's Time to Rock the Vote and Make Your Voice Heard

When I worked to defeat California’s Proposition 60 in 2016, our opposition campaign was outspent nearly 10 to 1. Nevertheless, our community came together and garnered enough support and awareness to defeat that harmful, misguided piece of proposed legislation — by more than a million votes.

Siouxsie Q ·
opinion

Staying Compliant to Avoid the Takedown Shakedown

Dealing with complaints is an everyday part of doing business — and a crucial one, since not dealing with them properly can haunt your business in multiple ways. Card brand regulations require every merchant doing business online to have in place a complaint process for reporting content that may be illegal or that violates the card brand rules.

Cathy Beardsley ·
profile

WIA Profile: Patricia Ucros

Born in Bogota, Colombia, Ucros graduated from college with a degree in education. She spent three years teaching third grade, which she enjoyed a lot, before heeding her father’s advice and moving to South Florida.

Women In Adult ·
opinion

Creating Payment Redundancies to Maximize Payout Uptime

During the global CrowdStrike outage that took place toward the end of July, a flawed software update brought air travel and electronic commerce to a grinding halt worldwide. This dramatically underscores the importance of having a backup plan in place for critical infrastructure.

Jonathan Corona ·
opinion

The Need for Minimal Friction in Age Verification Technology

In the adult sector, robust age assurance, comprised of age verification and age estimation methods, is critical to ensuring legal compliance with ever-evolving regulations, safeguarding minors from inappropriate content and protecting the privacy of adults wishing to view adult content.

Gavin Worrall ·
opinion

Account-to-Account Payments: The New Banking Disruptor?

So much of our industry relies upon Visa and Mastercard to support consumer payments — and with that reliance comes increased scrutiny by both brands. From a compliance perspective, the bar keeps getting raised until it feels like we end up spending half our time making sure we are compliant rather than growing our business.

Cathy Beardsley ·
profile

WIA Profile: Samantha Beatrice

Beatrice credits the sex positivity of Montreal for ultimately inspiring her to pursue work in adult entertainment. She had many friends working in the industry, from sex workers to production teams, so it felt like a natural fit and offered an opportunity to apply her marketing and social media savvy to support people she truly believes in and wants to see succeed.

Women In Adult ·
opinion

Understanding the Latest Server Processors

Over the last decade, we mostly stopped talking about CPU performance. Recently, however, there has been a seismic and exciting change in the CPU landscape, due to innovation by a chip company called Advanced Micro Devices (AMD).

Brad Mitchell ·
Show More