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Articles by Cathy Beardsley

opinion

Ready for New Visa Acquirer Changes?

Next spring, Visa will roll out the U.S. version of its new Visa Acquirer Monitoring Program (VAMP), which goes into effect April 1, 2025. This follows Visa Europe, which rolled out VAMP back in June. VAMP charts a new path for acquirers to manage fraud and chargeback ratios.

Cathy Beardsley ·
opinion

How to Halt Hackers as Fraud Attacks Rise

For hackers, it’s often a game of trial and error. Bad actors will perform enumeration and account testing, repeating the same test on a system to look for vulnerabilities — and if you are not equipped with the proper tools, your merchant account could be the next target.

Cathy Beardsley ·
opinion

Staying Compliant to Avoid the Takedown Shakedown

Dealing with complaints is an everyday part of doing business — and a crucial one, since not dealing with them properly can haunt your business in multiple ways. Card brand regulations require every merchant doing business online to have in place a complaint process for reporting content that may be illegal or that violates the card brand rules.

Cathy Beardsley ·
opinion

Account-to-Account Payments: The New Banking Disruptor?

So much of our industry relies upon Visa and Mastercard to support consumer payments — and with that reliance comes increased scrutiny by both brands. From a compliance perspective, the bar keeps getting raised until it feels like we end up spending half our time making sure we are compliant rather than growing our business.

Cathy Beardsley ·
opinion

Making the Most of Your Sales Opportunities

The compliance road has been full of twists and turns this year. For many, it’s been a companywide effort just to make it across that finish line. Hopefully, most of us can now return our attention to some important things we’ve left on the back burner for months — like driving revenue.

Cathy Beardsley ·
opinion

The Search for Perfection in Your Payments Page

There has been a lot of talk about changes to cross sales and checkout pages. You have likely noticed that acquirers are now actively pushing back on allowing merchants to offer a negative option, upsell or any cross sales on payment pages.

Cathy Beardsley ·
opinion

Merchants in Spotlight With Visa's VIRP

By now, most merchants know about the Visa Integrity Risk Program (VIRP) rolled out in spring 2023. The program is designed to ensure that acquirers and their designated agents — payment facilitators, independent sales organizations and wallets — maintain proper controls and oversight to prevent illegal transactions from entering the Visa payment system.

Cathy Beardsley ·
opinion

Adding AI to Your Company's Tech Toolbox

Artificial intelligence is all the rage. Not only is AI all over the headlines, it is also top of mind for many company leadership teams, who find themselves asking, “How can this new tool help our company?”

Cathy Beardsley ·
opinion

The Dos and Don'ts of AI-Generated Content

AI is a hot topic. From automation to personal assistance to content generation, AI technology is already impacting our daily lives. Many industries, including adult, have had positive results using AI for customer support and marketing.

Cathy Beardsley ·
opinion

Unpacking the New Digital Services Act

Do you hear the word “regulation” and get nervous? When it comes to the EU’s Digital Services Act (DSA), you shouldn’t worry. If you’re complying with the most up-to-date card brand regulations, you can breathe a sigh of relief.

Cathy Beardsley ·
opinion

The Taxman Cometh for Every Business

February may be the month of romance, but it is also a time when we need to think about something that inspires very little love: taxes. April is not far away, and the taxman is always waiting. This year, federal and most state income taxes are due Monday, April 15.

Cathy Beardsley ·
opinion

The ABCs of KYB and KYC

As a payment processor, we devote a lot of time and energy to applying two crucial principles: Know Your Business (KYB) and Know Your Customer (KYC). If you’ve engaged in this process, you know how difficult it can be, but we go through it to be sure we are onboarding a good merchant.

Cathy Beardsley ·
opinion

How to Stay Off the Compliance Naughty List

No reward comes without a little work. For merchants taking advantage of all the opportunities offered by payment processing, that work includes the underwriting and compliance processes — which can be a bit of a challenge.

Cathy Beardsley ·
opinion

Unpacking Mastercard's Enhanced Communication Path

Sharing information is important between card associations and service providers like payment facilitators and independent payment operators. In those relationships, information typically flows from the card brands to the acquirers, and then to service providers.

Cathy Beardsley ·
opinion

Understanding Visa's New Pricing and High-Risk Tiers

In April, Visa announced that it was rebranding its Global Brand Protection Program as the Visa Integrity Risk Program (VIRP). The program is designed to strengthen the integrity and security of the Visa payment system.

Cathy Beardsley ·
opinion

The Dawn of the Electronic ID and Its Financial Ramifications

Next year, the European Union plans to release its biometrically secured electronic ID, or “eID” for short. What is it? An eID is an all-in-one digital identity gateway — and something that could significantly alter the payment processing landscape.

Cathy Beardsley ·
opinion

Processing Compliance for AI-Powered Websites

Love it or fear it, the abilities of artificial intelligence (AI) and its game-changing technology continue to grow. In fact, when I sat down to write this column, I clicked on ChatGPT and asked it to write something about AI and the adult industry.

Cathy Beardsley ·
opinion

Justice and Equal Banking for All

July is the month when Americans celebrate our freedoms. Valuing those freedoms also means being vigilant about protecting them. That’s why I recently visited our nation’s capital as part of a Free Speech Coalition (FSC) trip to combat banking discrimination.

Cathy Beardsley ·
opinion

The Crackdown on 'Dirty Money' & What It Means for You

In late March, the U.S. Treasury Department’s Financial Crimes Enforcement Network (FinCEN) announced new regulations to take effect January 2024. These rules will require certain types of corporations, limited liability companies and other similar entities registered in the U.S. to report beneficial ownership information.

Cathy Beardsley ·
opinion

Don't Get Let Down by Takedown Requests

Over the past year, we’ve been seeing a certain issue pop up more and more: investigations by Mastercard’s Business Risk Assessment and Mitigation (BRAM) Program and Visa’s Global Brand Protection Program (GBPP).

Cathy Beardsley ·
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