educational

Life in the Fat Lane

Experienced Webmasters know that there is no sure thing when it comes to building and marketing a successful Web site. Many newbie Webmasters start their quest looking for the "Holy Grail" of Web sites to build or promote, and are often left confused and wondering which direction to go when confronted with the wide range of choices.

I personally have found a niche that sells very well, and is gaining market share every day. I am referring to the Big Beautiful Women (BBW) niche. I believe that the gains made by this niche are a direct result of societies attitude toward full figured women.

In my younger years, I found almost immediately that I was more attracted to full figured women. I endured a great amount of teasing, as a teenager as it was not the "popular" point of view. I ignored the comments, and teasing as best I could, and felt as though I was the only man alive that felt the way I did. 12 years later I have come to the realization that I was wrong, very wrong. Millions of men feel exactly the way I do, and societies views are changing every day.

This brings me to my point. BBW is a very large sector of the adult Web industry and it gets bigger every day (No pun intended). Sales for the BBW niche have been gaining on the "mainstream" niches such as petite, teen, porn star, and many others. As a new Webmaster I decided that my first site should be about something that interested me, and that would keep me interested in my site. I was right, it did. I started a free adult site named "Large Louie's Fat Pad."

To my amazement, traffic became very steady within just a few days of advertising the site and placing galleries in a few TGP sites. I was taken aback that the response to my site was so great. I thought it must be a fluke. I started researching sites that catered to BBW fans, and found that there are thousands of them. For the first time I found that I was not alone.

Since the inception of that site I have found thousands of BBW websites, and talked with hundreds of webmasters about why they chose BBW. The great majority of them responded "It sells." As you can see from the stats that I extracted from https://www.statistician.com getting surfers to come to their sites is no problem at all. Looking at 8 of the largest BBW sites on the net will give you a pretty good idea of what kind of strength this niche has.

Sponsor Site
Hits Out
Hits Counted
Signups
Revenue
$ Per Hit
Ratio
Chubby Lover 7,188
5,124
6 $180.00 0.0250 1198
BigFatPorn 7,285 2,991 6 $180.00 0.0247 1214
Fat Girls 7,108 5,175 5 $140.00 0.0197 1422
Fat Fantasies 7,214 5,961 4 $140.00 0.0194 1803
Big And Bad 7,098 5,033 4 $120.00 0.0169 1774
Grande Girls 20,043 3,699 8 $320.00 0.0160 2505
Big `n Plump 7,201 6,345 4 $108.50 0.0151 1800
Fat Park 7,258 6,163 7 $15.19 0.0021 1037
Totals 70,395 40,491 44 $1,203.69 0.0171 1600

These Stats provided by https://www.statistician.com

As you can see here, the average conversion ratio is 1:1600, which I can say with confidence is a very high conversion rate. I would surely suggest to any newbie webmaster that they consider marketing or creating a BBW site.

As such I ask again, can this really be true? Is the mainstream of the world beginning to see that full figured women are beautiful too? I believe they are, and it's about time. Personally, I think that women who wear a size 0 look sickly, and very much undesirable.

The bottom line is that society is changing for the better, and it is greatly influencing our business in a positive way, I would surely suggest to any newbie webmaster that they consider marketing or creating a BBW site. They are growing in numbers every day, and now is the time. Soon the market will be saturated just like every other mainstream niche, and the opportunity to make some serious money will be gone.

Tom Heike is the owner of Web Pro Webmaster Resources

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

WIA Profile: Lexi Morin

Lexi Morin’s journey into the adult industry began with a Craigslist ad and a leap of faith. In 2011, fresh-faced and ambitious, she was scrolling through job ads on Craigslist when she stumbled upon a listing for an assistant makeup artist.

Women In Adult ·
profile

Still Rocking: The Hun Celebrates 30 Years in the Game

In the ever-changing landscape of adult entertainment, The Hun’s Yellow Pages stands out for its endurance. As one of the internet’s original fixtures, literally nearly as old as the web itself, The Hun has functioned as a living archive for online adult content, quietly maintaining its relevance with an interface that feels more nostalgic than flashy.

Jackie Backman ·
opinion

Digital Desires: AI's Emerging Role in Adult Entertainment

The adult industry has always been ahead of the curve when it comes to embracing new technology. From the early days of dial-up internet and grainy video clips to today’s polished social media platforms and streaming services, our industry has never been afraid to innovate. But now, artificial intelligence (AI) is shaking things up in ways that are exciting but also daunting.

Steve Lightspeed ·
opinion

More Than Money: Why Donating Time Matters for Nonprofits

The adult industry faces constant legal battles, societal stigma and workplace challenges. Fortunately, a number of nonprofit organizations work tirelessly to protect the rights and well-being of adult performers, producers and industry workers. When folks in the industry think about supporting these groups, donating money is naturally the first solution that comes to mind.

Corey D. Silverstein ·
opinion

Consent Guardrails: How to Protect Your Content Platform

The adult industry takes a strong and definite stance against the creation or publication of nonconsensual materials. Adult industry creators, producers, processors, banks and hosts all share a vested interest in ensuring that the recording and publication of sexually explicit content is supported by informed consent.

Lawrence G. Walters ·
opinion

Payment Systems: Facilitator vs. Gateway Explained

Understanding and selecting the right payment platform can be confusing for anyone. Recently, Segpay launched its payment gateway. Since then, we’ve received numerous questions about the difference between a payment facilitator and a payment gateway. Most merchants want to know which type of platform best meets their business needs.

Cathy Beardsley ·
opinion

Reinventing Intimacy: A Look at AI's Implications for Adult Platforms

The adult industry has long revolved around delivering pleasure and entertainment, but now it’s moving into new territory: intimacy, connection and emotional fulfillment. And AI companions are at the forefront of that shift.

Daniel Keating ·
profile

WIA: Sara Edwards on Evolving Clip Culture and Creator Empowerment

Though she works behind the scenes, Sara Edwards has had a front-row seat to the evolution of adult content creation. Having been immersed in the sector since 1995, she has a unique perspective on the industry.

Jackie Backman ·
profile

Segpay Marks 20 Years of High-Risk Triumphs

Payment processors are behind-the-scenes players in the world of ecommerce, yet their role is critical. Ensuring secure, seamless transactions while navigating a rapidly changing regulatory landscape requires both technological expertise and business acumen.

Jackie Backman ·
opinion

The SCREEN Test: How to Prepare for Federal Age Verification

For those who are counting, there are now 20 enacted state laws in the United States requiring age verification for viewing online adult content, plus numerous proposed laws in the works. This ongoing barrage has been exhausting for many in the adult industry — and it may be about to escalate in the form of a potential new AV law, this time at the federal level.

Corey D. Silverstein ·
Show More