educational

Retailer Tips for Taking On Extreme Anal Play Products

Retailer Tips for Taking On Extreme Anal Play Products

Anal sex. Once considered a hugely taboo sexual act, it has in recent years gone mainstream, popping up all over the pop culture landscape. Pick up any magazine with a sexual health section and you’ll likely read something about backdoor loving. These days, pegging is mainstream and analingus isn’t that big of a deal. In other words, a sizeable segment of pleasure product consumers is interested in exploring the world of anal pleasure.

While beginner anal toys and kits are important, butt exploration doesn’t end there. These types of devices are often just a jumping off point allowing folks to get used to the feeling of anal penetration and determine what sensations they do or don’t like. Some folks find that once they’ve gotten the hang of anal play, they want to move on to something more intense, or even closer to the extreme, and are ready to graduate to more intense toys.

Novice anal adventurers don’t stay newbies for long and many go on to seek bigger, better and more novel things.

What Exactly Is Extreme Anal?

This is anal play that goes beyond a (well-lubricated) toy or finger to explore the boundaries of what the butt can take. For some, this may involve the insertion of increasingly large or thick toys while for others it may focus on how far into the body something can be inserted. This may be encouraged or imposed by a dominant who wants to push their submissive’s body to the limits. Someone might start exploring extreme anal because they enjoy anal toys in general, or even being fisted, and want to take their anal play to an even higher level.

Covering the Basic Anal Bases

If your customer’s philosophy is “bigger is better,” there are a number of devices you can suggest that will stretch their limits. Before going there, however, it’s important to remember beginner anal basics:

  • Anal toys only. These have a wide handle or flared base preventing them from getting lost inside the rectum. Look for a flared base that is wider than the thickest part of the toy’s insertable diameter.
  • Lube is everyone’s best friend. Remember, the bigger the sex toy going inside, the more lube the person will need — and they’ll likely have to reapply often. Make sure to recommend that customers have plenty of anal-friendly lubricant on hand and suggest that they purchase containers that are larger than the usual eight-ounce bottles.
  • Rectal tissue is delicate and needs to be treated with care when sizing up with sex toys. Remind shoppers that it’s important to gradually increase the size of the toys — don’t go straight to something the size of a fist or two feet long after using a traditional anal plug, especially if it’s for the first time. Think of graduating to larger anal toys as a long-distance marathon and definitely not a sprint.

Getting Extreme

There are two key challenges people undertaking anal depth training must overcome. First, they must learn to relax the puborectal sling, a powerful muscle that creates the first curve of the rectum. This muscle tends to clamp down to close the rectum if it feels pressure, as it does during anal sex or stimulation. Learning to relax the muscle, even when it’s stimulated, is key for successful anal depth training. Second, people undergoing anal training must learn to associate the deep pressure they feel when penetrated anally with pleasure. Focusing on relaxing the body and getting in touch with its sensations can aid anal depth training. Many people find deep breathing helps them relax during anal penetration, and getting in certain body positions, like being on all fours or kneeling and sitting back on a toy, also aids relaxation.

Before deciding which toys to try next, it’s important to help shoppers determine what their end goal is. Are they looking for a more intense experience using bigger toys? Do they just want to go deep or is girth important to them too?

Deep-depth items are a great option for folks looking for both depth and girth, plus assistance with stretch training. These toys double as all-purpose anal stretching trainers that are even great for those into anal gaping. Make sure to keep multiple size options in stock for the option for anal training.

These kinds of deep-depth anal tools sometimes combine length and girth with texture in order to stimulate the anus and rectal walls during penetration. Keep in mind all of the unique ways that anal players enjoy their extreme play and offer options that cater to them all.

Anal play isn’t a trend — it’s here to stay. And while it’s essential to carry the basics, don’t stop there. Novice anal adventurers don’t stay newbies for long and many go on to seek bigger, better and more novel things. Make sure you always stock a varied selection of butt toys for those looking to level up their anal game and be prepared to offer tips, advice and upsells, too!

Rebecca Weinberg is the president of XR Brands.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Is Generative AI Helping or Hurting the Pleasure Biz?

In her TED Talk “What Will Happen to Marketing in the Age of AI?,” Jessica Apotheker of Boston Consulting Group explains a study conducted by her firm and Harvard University, which revealed that “when people overrely on generative AI, the collective divergence of ideas drops by 40%.”

Casey Murphy ·
opinion

A Look at Three POS Scenarios Reflecting Three Stages of Retail Growth

Leading a small-to-midsize adult retail business is exhilarating, yet daunting. Among the gazillion decisions you have to make, choosing the right point-of-sale (POS) system is one of the biggies. Whether you’re just setting up shop or expanding your store footprint, your POS system is the functional backbone of your operations.

Sean Quinn ·
profile

WIA Profile: Blanca Estrada-Gonzalez

Blanca Estrada-Gonzalez will be the first to tell you that she “drops panties for a living,” and she wouldn’t have it any other way. Though Magic Silk’s star saleswoman once aspired to become a medical doctor, the universe had other plans — and those plans involved jock straps, lacy undies and see-through bedroom wear for all.

Women In Adult ·
profile

N69 Founder Kamila Hrecka Brings Sex Ed, Products to the Polish Market

Come for the Catholic cathedrals, stay for the world-class pleasure expertise! While that may not be an official slogan, there is no denying that modern retail boutique N69 is adding a touch of intimate class to the Polish adult products market.

Colleen Godin ·
profile

Canadian Sexual Wellness Brands Nobü, BodiSpa Reveal Goals for Growth

Today’s most beloved pleasure products often blend the adult and mainstream worlds, marketing their sensual designs in boxes that won’t deter vanilla shoppers — or mainstream retail buyers. Canadian sister brands BodiSpa and Nobü aim to embody this vision, bringing adult fantasies to even the shyest of consumers.

Colleen Godin ·
opinion

How Gen Z Is Reshaping Pleasure Product Marketing

Gen Z is breaking the customer funnel, and it’s exactly what we need. In the past, figuring out customers’ purchasing habits, both in-store and digital, was relatively straightforward. But Gen Z’s priorities are completely different from those of their predecessors, and so are their shopping habits.

Naima Karp ·
opinion

A Look at the Serious Business of Novelties in Retail

Adult retailers put a lot of thought into the products they carry. They want to offer customers high-quality sex toys with the latest technology and features, plus a robust selection of condoms and lubricants — all at competitive prices.

Rebecca Weinberg ·
opinion

Retailer Online Engagement Strategies for Pride Month

Pride month is more than a celebration; it is a platform for advocacy, inclusivity and community empowerment. As we celebrate Pride month in June, therefore, it is essential for the pleasure industry to engage with the queer community by embracing thoughtful digital marketing initiatives that resonate with LGBTQ+ audiences.

Verna Meng ·
opinion

A Deep Dive Into 'Shallowing' Sex Toys

The term “Shallowing” refers to engaging only in shallow penetration of the vagina, and/or stimulating the vaginal opening and the few centimeters inside of it, rather than deeper penetration and trying to stimulate the G-spot or A-spot.

Carly S. ·
opinion

Which Tech Should Retail Businesses Consider Outsourcing?

Since technology is the backbone of almost any retail business nowadays, one of the biggest challenges adult retailers encounter is making sure they have the right technology stack and staff needed to support growth.

Sean Quinn ·
Show More