The debut feature from Transfixed Films, titled “Office Ms. Conduct,” represents the potential that Adult Time CCO Bree Mills has long envisioned for the studio brand.
The feature, which will be released later this month as a member exclusive, is a comic workplace romp starring Jade Venus and Jane Wilde. The starry cast includes Korra Del Rio, Ariel Demure and Emma Rose alongside Jewelz Blu, Kira Noir and Ember Snow.
Ariel Demure needs to have her own variety show. You could film Ariel and Jade Venus on a cross-country road trip and it would be iconic and hilarious. Those two are comedy gold.
“Office Ms. Conduct” follows Wilde as an eager, bright-eyed young intern who inadvertently discovers that her office co-workers are secretly enjoying on-the-job hookups with each other. Shocked, Wilde confronts her glamorous new boss (Venus) with this news. The CEO is stunned to learn that illicit sexual activity is taking place — without her.
“I worked with our pre-production manager to come up with the concept, and then one of our writers actually wrote the scene treatments,” Mills recalls. “They came up with great ideas, and I just helped visualize it. Jane’s character tries to raise the red flag and then realizes, oh, this is just a key ingredient of the company culture.”
Mills describes the concept as “pure fantasy.”
“In reality, you should not be having illicit relations in the office,” she notes with a laugh. “But in the scope of this being fiction, and the characters consenting, we had fun with it as a spin on a classic workplace comedy.”
Mills adds that the dialogue was largely improvised.
“It was a ton of fun. Everybody was all together for four days on the same office set,” she says. “The situations were so ridiculous that everyone just had a great time leaning into how silly it was.”
She also praises the natural chemistry among her cast.
“I realized years ago — and this goes back to the beginning of Pure Taboo — that if I was a good enough storyteller and could give clear direction, and if I wrote with specific people in mind, then the quality of their performances, especially for dramatic work, was just night and day,” Mills says.
“Office Ms. Conduct,” Mills explains, offers “a bit of a twist” for those who follow her career, because she does not typically direct comedies. Fortunately, the cast was stacked with performers she already knew to be naturally funny.
“Ariel needs to have her own variety show,” Mills enthuses. “You could film Ariel and Jade on a cross-country road trip and it would be iconic and hilarious. Those two are comedy gold.”
One of Mills’ primary goals for Transfixed this year has been to build out the brand’s footprint in the trans market, including by producing a trans-led feature. While most trans projects are vignette-based, she notes, periodic features are “good, key components of a brand’s growth.”
“It’s something that’s extra special to the fans, and it’s also special for the talent — especially in the trans community — who do a lot of scene work, but not as many feature projects,” she shares.
Mills describes her team as “continuing to be very hands-on with the content mix” for Adult Time members who enjoy trans material. A handful of new trans-lesbian Transfixed episodes are now produced every month, with “some experimentation” such as content featuring trans women paired with cis men, as well as nonbinary and gender-fluid pairings.
“I would also love to do some work with trans men in the coming year,” Mills says. “It’s just a matter of finding the right project that’s a good fit within the Transfixed universe.”
Additionally, Mills expects that the ongoing glamcore series “Muses” — which pays tribute to the top stars who have impacted the brand — will eventually include about 10 episodes to close out its first year.
“Office Ms. Conduct” is being introduced as a single film in lieu of a standard staggered release, as Mills also experiments with how best to present new Transfixed material to Adult Time’s members. The feature’s release follows what Mills calls the brand’s “biggest surprise hit” from the past year, Adult Time’s “Oopsie!” series.
“Have you seen these?” Mills asks. “It’s an all-inclusive series. We do shoot ‘Oopsie!’ episodes for each of our main brands, but definitely the most popular episodes we’ve produced so far have been the trans-lesbian episodes.”
She explains that the usual goal for producing studio content is to make something with a certain set of brand attributes that will be appealing enough for paying members to want to visit regularly. Different series are developed to try to achieve specific goals.
Mills says that although Adult Time’s content is “wonderful and cinematic and has built a good audience,” she nevertheless identified an opportunity to bolster traffic through paid campaigns and media buys, adding that the process of creating such content is “very, very different from studio work.”
She points out that red-hot, of-the-moment scenarios featuring nubile starlets getting stuck in washing machines or doggie doors, for example, are directly inspired by the success of such “Oopsie!”-type ads.
“The whole reason we built Adult Time is to have the flexibility as a platform to try anything,” she says. Thus, “Oopsie!” was designed with the specific intention of driving traffic from targeted media buys to “a really good sex scene.”
“We said, ‘Let’s see what happens!’ And it just crushed it,” notes Mills. “The ‘Oopsie!’ episodes are visually recognizable with primary colors and top trans and cis female talent working together. They’re engineered to work really, really well as an ad, but also serve as a really good piece of content. Oftentimes in our industry, they’re not the same thing.”
The series has unexpectedly driven a steady stream of new subscribers to Adult Time, bolstering its trans-led content and expanding the range of future possibilities for Transfixed.
“It’s been pretty incredible over the past year,” Mills marvels. “It’s our fastest-growing market. What’s funny — and again, this was a surprise — is that ‘Oopsie!’ is now our most-watched series on Adult Time, and our most-watched series among viewers of trans content. It’s obviously comic in tone, and we’re hoping that kind of viewership will carry over to ‘Office Ms. Conduct’ as well. It shows there’s definitely space in the market for great sex, over-the-top situations and strong trans talent."
