Googling for Porn Minimal, Cofounder Says

MOUNTAIN VIEW, Calif. — The words “Google” and “Porn” have been together a lot in the news lately, ever since it went public that the company had refused to hand over search engine data in the Justice Department’s anti-porn crusade. Despite the government’s contention, however, Google cofounder Larry Page says not that many people use the search engine to find porn.

Page made the statement in a Time Magazine interview published in the February edition of the magazine, which also features Page, cofounder Sergey Brin and CEO Eric Schmid on the cover.

When asked how much people use Google to look for porn, Page said the amount was small.

“[It’s a] single-digit percentage,” he said. “We generally think that having more access is better, as long as you're not a child or overly offended. But we can help people do filtering if that's what they want, though there is no technology that can tell with 100 percent accuracy if an image or website is pornographic.”

Page’s statement may come as a surprise to anyone who has shifted through the myriad statistics on Internet pornography published over the last 10 years. Reports dating as far back as 1995 have claimed as much as half of the Internet is devoted to pornography, while others have said the amount is likely 5-to-10 percent.

“It’s very difficult to pin down,” Carl Menkins, a search engine consultant, told XBiz. “There have been a lot of studies done, but any kind of metrics relating to the number of pages in cyberspace [devoted to porn] is almost an impossible task to document.”

Menkins said he wasn’t surprised by Page’s statement, but admitted he would be interested in seeing the data.

“Frankly if what he said is true, I’d like them to hand the data over,” he said. “It would be fascinating to see how blown out of proportion the Internet porn issue might be.”

A hearing in which lawyers for Google will defend the company’s refusal to hand over search engine data is scheduled for March 13.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

X3 Amsterdam Imports Hollywood Glitz With Continental Style

A throng of fans from across Europe and around the globe descended on the Passenger Terminal building on Friday, eager to meet their favorite adult stars at the inaugural X3 Amsterdam fan expo.

California, Florida Reps File Latest Bill to Repeal Section 230

Two members of Congress on Thursday introduced new legislation to repeal Section 230 of the Communications Decency Act, which protects interactive computer services — including adult platforms — from liability for user-generated content.

Admaze Introduces Flat-Rate Media Buying for Publishers, Advertisers

Adult ad network and agency Admaze has introduced a flat-rate media buying model for publishers and advertisers.

Centro Launches Lifetime Revenue Share Affiliate Program 'CentroPulse'

Centro has launched CentroPulse, its new lifetime revenue share affiliate program for performance marketers, adult traffic affiliates, established webmasters, and sub-affiliate network operators.

Fanstage Launches Telegram Sales Solution

Fanstage has launched its new platform, allowing creators to sell PPV content directly from their Telegram DMs.

Second Bill Proposed to Shield US Sites From 'Foreign Censorship'

For the second time in recent weeks, a Republican congressman has introduced legislation to bar U.S. courts from helping to enforce foreign laws restricting speech that would domestically be protected under the First Amendment, potentially including foreign age verification laws.

SextPanther Launches in EU, UK

SextPanther has expanded its territory to include the U.K. and E.U.

Segpay Expands to Australia, Names Sam O'Connell Managing Director

Segpay has expanded its territory to include Australia and named Sam O’Connell as managing director of its Australian operation.

Ondato Joins ASACP as Corporate Sponsor

Age and identity verification company Ondato has signed on as the latest corporate sponsor for Association of Sites Advocating Child Protection (ASACP).

2026 XBIZ Amsterdam Conference Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for XBIZ Amsterdam, set to take place Sept. 10-13 at Passenger Terminal Amsterdam.

Show More