AdSecure Offers Anti-Malvertising Tool

AdSecure Offers Anti-Malvertising Tool

BARCELONA — AdSecure has announced the launch of its new ad verification tool for ad networks and publishers, allowing them to automatically scan ad tags and landing pages for policy non-compliance and malware in real-time.

According to the company, AdSecure’s technology is built around a custom crawler using behavioral targeting techniques and is able to run checks from multiple browsers, devices, and more than 70 geos,  to ensure continuous compliant and malware-free ad delivery and to sustain a safe user experience for website visitors.

As soon as AdSecure’s system detects a threat, it generates real-time notification alerts through intelligent threat analysis. The alerts are immediately sent to the client via email or through an API giving them access to comprehensive reports listing all malicious links, which then allows the client to take the appropriate actions.

AdSecure Product Manager Mathieu Derval says the system is quick to set up and it saves clients valuable time and resources by cleaning out malware and non-compliant advertising and therefore protecting their online reputation.

“Malvertising poses a very serious threat to the online community and for the entire online advertising ecosystem,” Derval explains. “Malware distributed through the digital advertising supply chain degrades overall trust in this ecosystem.”

Derval says cybercriminals are taking advantage of the open online ad system which relies on multiple parties including advertisers, networks, exchanges, and publishers.

“The boom in programmatic advertising offers attackers advanced targeting options making their malicious campaigns extremely effective and difficult to detect,” Derval adds. “This is why we created the AdSecure platform to give the industry the most effective, accurate and reliable ad verification tool.”

To meet with Derval at Dmexco in Cologne email mat@adsecure.com.

For more information, click here.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Streamster Launches 'Tip2Peep' Camera-Switching Feature

Live-streaming software provider Streamster has launched Tip2Peep, a new feature that allows viewers to switch between multiple webcam viewing angles by tipping the creator.

Tyler Wu Guests on Chaturbate's 'Sex Tales' Podcast

Tyler Wu is the latest guest on Chaturbate’s “Sex Tales” podcast, hosted by Melissa Stratton and Vanniall on the company’s “Camming Life” YouTube channel.

Fleshy to Launch Interactive Cam Site 'Eromote'

Male pleasure brand Fleshy has announced that it will launch an interactive, bidirectional cam site next month called Eromote.

XBIZ LA Show Introduces New 'Crib Crawl' Feature

XBIZ is pleased to announce that the 2025 edition of its flagship conference, the XBIZ Show, will debut a brand-new feature: Crib Crawl, offering attendees the chance to meet and greet representatives from leading brands and organizations in dedicated suites at the host venue.

Pre-Nominations Now Open for 2025 TEAs

The pre-nomination period for the 2025 Trans Erotica Awards (TEAs) is now open.

Byborg Invests $22.35M in PLBY Group

Luxembourg-based Byborg Enterprises SA is investing $22.35 million in Playboy parent company PLBY Group.

Supreme Court to Hear Oral Arguments on Texas AV Law in January

The United States Supreme Court has scheduled oral arguments for Free Speech Coalition's challenge to Texas’ age verification law to take place Wednesday, Jan. 15.

2025 XBIZ Exec Awards Nominees for Online Industry Announced

XBIZ is pleased to announce the nominees for the online industry edition of the 2025 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony on Wednesday, Jan. 15 in conjunction with the XBIZ 2025 conference.

Project 2025 Leader Claims Big Tech Companies 'Deliberately Fuel Pornography Addiction' Among Men

Heritage Foundation president and Project 2025 leader Kevin Roberts published on Wednesday the text of a speech in which he persists with his past claim that “predatory Big Tech corporations” are “deliberately fueling pornography addiction” among young men.

FSC Petitions 10th Circuit for Review of Utah AV Dismissal

Free Speech Coalition (FSC) on Wednesday petitioned the United States Court of Appeals for the 10th Circuit to review a decision handed down earlier this month by a three-judge panel of the same appeals court, which denied FSC the right to challenge Utah’s controversial age verification law by suing state officials.

Show More