AdSecure Offers Anti-Malvertising Tool

AdSecure Offers Anti-Malvertising Tool

BARCELONA — AdSecure has announced the launch of its new ad verification tool for ad networks and publishers, allowing them to automatically scan ad tags and landing pages for policy non-compliance and malware in real-time.

According to the company, AdSecure’s technology is built around a custom crawler using behavioral targeting techniques and is able to run checks from multiple browsers, devices, and more than 70 geos,  to ensure continuous compliant and malware-free ad delivery and to sustain a safe user experience for website visitors.

As soon as AdSecure’s system detects a threat, it generates real-time notification alerts through intelligent threat analysis. The alerts are immediately sent to the client via email or through an API giving them access to comprehensive reports listing all malicious links, which then allows the client to take the appropriate actions.

AdSecure Product Manager Mathieu Derval says the system is quick to set up and it saves clients valuable time and resources by cleaning out malware and non-compliant advertising and therefore protecting their online reputation.

“Malvertising poses a very serious threat to the online community and for the entire online advertising ecosystem,” Derval explains. “Malware distributed through the digital advertising supply chain degrades overall trust in this ecosystem.”

Derval says cybercriminals are taking advantage of the open online ad system which relies on multiple parties including advertisers, networks, exchanges, and publishers.

“The boom in programmatic advertising offers attackers advanced targeting options making their malicious campaigns extremely effective and difficult to detect,” Derval adds. “This is why we created the AdSecure platform to give the industry the most effective, accurate and reliable ad verification tool.”

To meet with Derval at Dmexco in Cologne email mat@adsecure.com.

For more information, click here.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adult Industry Educational, Networking Platform 'Imperfectly You' Launches

Imperfectly You, an educational and networking platform for adult industry workers, has officially launched.

Segpay to Launch News Network for High-Risk Merchants

Segpay has announced that it will launch the Segpay News Network (SNN) on April 15.

Age Verification Watch: Patching the Holes

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Pineapple Support to Host Autism Spectrum Support Group

Pineapple Support is hosting a free online support group for performers and creators who are, or suspect they may be, on the autism spectrum.

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

GoFundMe Set Up for Danny Ferretti's Medical Expenses

A GoFundMe campaign has been set up for Fangear founder Danny Ferretti, who requires extensive lung surgery.

Byborg Acquires Cuties AI

Byborg Enterprises has acquired adult artificial intelligence startup Cuties AI.

Irish Government Releases Report on Sex Work Decriminalization Legislation

The Irish government has released a report reviewing a 2017 law that decriminalized sex work across the country.

Texas Bill Would Require Age Verification for Online Sex Toy Sales

A new bill in the Texas state legislature would require online retailers to implement age verification of purchasers before selling “obscene devices” to anyone in that state.

New York Assemblyman Proposes Banning the Term 'Sex Work'

Republican New York Assembly Member Brian Maher has introduced a bill to prohibit the use of the term "sex work" in government documents.

Show More