Sureflix Launches 'Build Your Own Cinema'

TORONTO – Sureflix Digital Distribution (Sureflix.com) made its foray into the online video-on-demand market this week with the launch of a new gay affiliate program called "Build Your Own Cinema."

The customized VOD program enables webmasters to create tailored gay theater features that can be set up on individual websites in less than an hour, the company said.

The Cinema Wizard, a coded program created by Sureflix, presents six steps to building a customized cinema for both beginners and more tech savvy webmasters. The Wizard offers a variety of cinema templates with varying degrees of customization features, including the creation of logos and mastheads that are later used by Sureflix in promotional campaigns for webmasters.

“We don’t just offer simple color choices and logo placement,” said Erik Schannen, co-founder and CTO of Sureflix. “Webmasters can choose colors, fonts, borders, and even the positioning of page elements like the menu bar and most-watched lists. With all these options, we’re able to offer a dynamic tool that allows webmasters to tailor each cinema to their specific requirements.”

Sureflix was founded in 2000 and is also gay adult video distributor.

The customized VOD cinema program provides access to the Sureflix library of gay streaming content from its flagship site maleflixxx.tv. Webmasters can pick and choose content that fits the overall needs of their website, the company said, while at the same time picking content from some of the top gay production studios, including Studio 2000, High Octane, Kristen Bjorn, MSR, Matt Sterling, and Raging Stallion, many of which are on an exclusive contract with Sureflix.

“It’s the content as much as the technology that’s attracting all of the interest,” said Schannen. “We have an exclusive library of titles from the top gay studios. If people want to see these award-winning movies, they must visit one of our Sureflix network sites.”

As part of the newly launched affiliate program, Sureflix hosts the custom cinema feature for webmasters, pays for bandwidth, and handles payment processing and customer support.

“Muscle guys, twinks, fetish – we have something for everyone," said Schannen. "Lately our spanking titles have been very popular too. All these diverse genres allow our VOD webmasters to better target their surfers.”

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Canada Exempts Online Adult Content From 'CanCon' Quotas

The Canadian Radio-television and Telecommunications Commission (CRTC) has updated its broadcasting regulatory policies, exempting streaming adult content from “made in Canada” requirements that apply to other online material.

Creator Law Firm 'OnlyFirm' Launches

Entertainment attorney Alex Lonstein has officially launched OnlyFirm.com for creators.

German Court Puts Pornhub, YouPorn 'Network Ban' on Hold

The Administrative Court of Düsseldorf has temporarily blocked the State Media Authority of North Rhine-Westphalia (LfM) from forcing telecom providers to cut off access to Aylo-owned adult sites Pornhub and YouPorn.

FSC: NC Law Invalidating Model Contracts Takes Effect December 1

The Free Speech Coalition (FSC) announced today that North Carolina's Prevent Exploitation of Women and Minors Act goes into effect on December 1.The announcement follows:

Teasy Agency Launches Marketing Firm

Teasy Agency has officially launched Teasy Marketing firm.

Ofcom Investigates More Sites in Wake of AV Traffic Shifts

U.K. media regulator Ofcom has launched investigations into 20 more adult sites as part of its age assurance enforcement program under the Online Safety Act.

MintStars Launches Debit Card for Creators

MintStars has launched its MintStars Creator Card, powered by Payy.

xHamster Settles Texas AV Lawsuit, Pays $120,000

Hammy Media, parent company of xHamster, has settled a lawsuit brought by the state of Texas over alleged noncompliance with the state’s age verification law, agreeing to pay a $120,000 penalty.

RevealMe Joins Pineapple Support as Partner-Level Sponsor

RevealMe has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

OnlyFans Institutes Criminal Background Checks for US Creators

OnlyFans will screen creators in the United States for criminal convictions, CEO Keily Blair has announced in a post on LinkedIn.

Show More