Vivid Entertainment Moves Into Nightclub Business

LAS VEGAS — Vivid Entertainment is branching out and getting into the nightclub business.

The adult film studio has entered into a licensing agreement with Ark Restaurants Corp. to open Vivid at The Venetian Resort Hotel Casino. Terms of the transaction were not disclosed.

The new club, which overlooks the Las Vegas Strip, is slated to open its doors tomorrow.

Steven Hirsch, co-chairman of Vivid, says the deal extends the company’s move into mainstream entertainment ventures.

“[Its design] reflects the vibrancy and sensuality of the Vivid image,” Hirsch said. “It’s a really beautiful space and will take its place among the top clubs in Las Vegas.”

Upon entering the club, guests will walk under 20-foot-long wood trellises with syncopating beams of light that lead them into the main room. The club’s interior design features stained-wood columns and violet and burgundy wall coverings.

The Vivid nightclub also features holographic images of dancing girls projected throughout the club. Its dance floor is surrounded by a light-emitting wall.

“We think that visitors will be entertained and intrigued by our state-of-the-art holographic image display,” Hirsch said. “The color scheme will be muted yet dynamic and the lighting will change subtly to reflect the music and various moods during the evening.”

The nightclub is the former Venus club, which opened in 2001. It has 9,700 square feet with a maximum capacity of 250.

Van Nuys, Calif.-based Vivid has extended past film and online adult entertainment within recent years to book publishing, virility supplements, condoms, snowboards, calendars and comic books. In 2003, Vivid had an estimated $150 million in revenue.

Nationwide, Ark Restaurants owns and operates 22 restaurants and bars, 26 fast-food concepts, catering operations and wholesale and retail bakeries. Within The Venetian Resort Hotel Casino, Ark operates V Bar, Lutéce and Tsunami Asian Grill.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Haley Spades Stars in Latest From Immoral

Haley Spades stars with Charlie Dean, Matt Bird, and Dean Van Damme in a new three-part release from Immoral Productions, directed by "Porno Dan" Leal.

Octavia Red Makes Her Vampired Debut

Octavia Red has made her Vampired debut alongside Talia Mint and 2023 XMA Europas Female Performer of the Year Tiffany Tatum in the new feature “Hunters.”

Lily Starfire Fronts Latest From Brazzers

Lily Starfire stars with Kyle Mason in the latest release from Brazzers, titled "Eating Ass Is the Game."

Country Hotwife Makes Her WIFEY Debut

Content creator Country Hotwife has made her debut for Vixen Media Group (VMG) studio imprint WIFEY, alongside her husband StagHubby and former XMAs Male Performer of the Year Isiah Maxwell.

Vixen Media Group Celebrates 10 Years of 'Tushy'

Vixen Media Group (VMG) is celebrating the 10-year anniversary of studio imprint Tushy.

Cherry Kiss Stars in Latest 'Blind Dates' From Bellesa

Cherry Kiss headlines the 16th volume of "Blind Dates," from Bellesa.

Emma Rosie Toplines Pat Myne's 'Gape For Days 5'

Emma Rosie headlines director Pat Myne's "Gape For Days 5," from Evil Angel.

Adult Time Drops 2nd Installment of Bree Mills Thriller 'Escape From Camp Conversion'

Adult Time has debuted the second episode of the Bree Mills-helmed thriller "Escape From Camp Conversion," from studio brand Girlcore.

Eris Jolie Makes Her TransAngels Debut

Eris Jolie has made her TransAngels debut alongside Bree Brooks in "A Very Filthy Cookout."

Liz Jordan Stars in Latest From Ricky's Room

Liz Jordan stars in the latest release from Ricky's Room, titled "The Plum Latex Anal Affair."

Show More