Private Rolls Out Niche-Based Lines

BARCELONA — European adult multimedia company Private Media Group will start off the year with product aimed at the niche markets, starting with “Teens,” which releases this month under the Private Xtreme label.

Directed by director/performer by award winning director/porn star Toni Ribas, the title features starlets Aletta, Black Angelika, Carla Cox, Lucy Belle and Trisha Brill.

“We are heavily targeting the genre led market this year because not only does this generate increased DVD revenues — targeting consumers who love genre-led movies — but the movies also fit across digital content platforms including IPTV, VOD, online and wireless,” Private Director of Marketing Giles Hirst said.

“Early 2008 will see the release of our first ever bisexual movie,” he said. “We’ll also be releasing a Euro MILF series shot in different European locations. ‘British MILFS’ will be the first [genre-based] release shot by Moire Candy.”

Other lines on the Private Xtreme label include the “Sex Auditions” and “Ibiza Sex Party” series.

Moire Candy, produced by Private, is the brainchild of directors/producers Max Candy and Louis Moire, who’s “Sexual Adventures of Little Red Riding Hood” took Best European Film at the 2007 Venus Berlin awards.

“Now we can offer the adult consumer even more choice to buy Private content. Along with our script led movies and hugely successful blockbuster titles, our genre led movies are filmed to Private’s superb high-quality standard,” Hirst said.

For more information, contact Hirst at giles.hirst@private.com.

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