Biz
Is Generative AI Helping or Hurting the Pleasure Biz?
In her TED Talk “What Will Happen to Marketing in the Age of AI?,” Jessica Apotheker of Boston Consulting Group explains a study conducted by her firm and Harvard University, which revealed that “when people overrely on generative AI, the collective divergence of ideas drops by 40%.”
A Look at Diversity in Today's Pleasure Biz
As the pleasure industry has grown and evolved, so has a movement of multicultural executives, engineers and influencers challenging the status quo and working to make the sector more inclusive and representative.
Why Getting Back to In-Person Events Is Imperative for Pleasure Biz
Even before COVID-19, consumers were already increasingly shopping online. During the pandemic, that trend naturally skyrocketed, and many of us store owners and suppliers became accustomed to leaning back and managing nearly all of our business from behind a screen.
Combining Pleasure Biz Marketing Tactics Into a Strategy for Growth
"New year, new you” isn’t just a personal mantra. It’s a game changer for businesses too. With the holiday season behind us, now is the perfect moment to dust away the cobwebs of lingering routine, toss out the empty coffee cups and gather ’round for a digital marketing powwow.
Why 'Innovation' Is More Than a Buzzword in the Pleasure Biz
These days, the word “innovative” seems to pop up in reference to almost anything, from electronics to foodstuffs. Whatever it is, someone is probably out there trying to make the new, better, more innovative version. But what does that really mean?
How to Boost Online Retail Biz With Behavioral Analytics
In a world where instant gratification and quick results reign supreme, behavioral analytics — the quiet cousin of paid media, conversion rate optimization (CRO) and electronic customer relationship management (eCRM) — is often overlooked and underinvested in.
Women in Charge: Meet the Female Honchos Shaking Up the Pleasure Biz
Pioneering female execs have broken down barriers and challenged long-standing stereotypes, paving the way for a growing wave of entrepreneurs who have continued to shake things up.
A Step-by-Step Guide to Establishing Brand Recognition in the Pleasure Biz
We live in a branded world. Every shopping experience, every purchase, even the news and information you consume has been carefully positioned within a story — a narrative meant to lead you through the dizzying array of consumer choices.
Chaturbate to Showcase Top Broadcasters, Camming Biz as Presenting Sponsor of Sex Expo
Sex Expo presenting sponsor Chaturbate will promote its camming platform at the annual event, dubbed "the CES of Sexual Wellness," Oct. 1-2 at the Metropolitan Pavilion.
What It Means to Be a 'Product Geek' in the Pleasure Biz
A lot of us love shopping and keep our eyes peeled for the newest products. Some of us are even collectors or product aficionados, able to list off every available version of a certain type of product and explain the differences between them.
Hulu to Debut 'Pam & Tommy,' Spotlighting '90s Adult Web Biz
Hulu has unveiled the first three episodes of streaming series “Pam & Tommy,” a retelling of the saga of Pamela Anderson and Tommy Lee’s infamous sex tape and the origins of internet porn in the 1990s.
Violet Myers 1st Adult Biz Guest on YouTube Series 'The Last Talk Show'
Violet Myers is a recent guest on “The Last Talk Show,” hosted by John Pointer, marking the first time the show has featured an adult performer.
Meet the Family Biz Behind the Velvet Thruster Brand
“By the time we engineered the sex machine down to dildo size, it was impossible for people not to compare them side by side with pulsators, rabbit dildos and wand vibrators. We had to deliver great products against stiff competition, literally.”
FSC To Host Members-Only Conversation With Adult Biz Lobbyists
Free Speech Coalition (FSC) will host a members-only discussion with Clarity Consulting, the lobbyists currently working with FSC in Washington D.C. on behalf of the adult industry, Thursday at 11 a.m. (PST).
FSC To Host Media Strategies Workshop for Adult Biz Activists
Free Speech Coalition (FSC) will host a free industry-only webinar titled "The War on Porn: Media Strategies for Advocacy" Tuesday at 11 a.m. (PDT).
What the Adult Retail Biz Could Learn From Permaculture Design
There is no doubt that 2020 has left its mark and we have turned a corner into a whole new reality, but change always brings opportunity.
Snifffr.com Marks 3rd Anniversary in 'Panty-Whiffing Biz'
nifffr.com is celebrating its third anniversary in the "panty-whiffing biz."
A Look at the Effects of Brexit on Pleasure Products Biz
The world of business in the U.K. has been difficult over the past year. The COVID- 19 pandemic has resulted in lockdowns, closures and even bankruptcies of companies of all sizes in various industries.
Why the Pleasure Products Biz Should Be Grateful for COVID’s Lessons
There is a saying that if you love what you do, you’ll never work a day in your life. True? Maybe. But life is difficult, being an adult is difficult and the past year with COVID wasn’t the best.
Adult Biz Writer Ralph Greco Guests on 'Adult Site Broker Talk'
Adult biz author Ralph Greco Jr. is the featured guest on this week's episode of "Adult Site Broker Talk," the business-oriented podcast from AdultSiteBroker.com.