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Cartagena, Patient Zeta and Who Do YOU Want Running Your Industry?

The New Freedom: Do What You're Told

Much fanfare accompanied Apple’s publication of revised app store guidelines last month. Many tech industry blogs proclaimed a win for “openness.”

Do Tag Clouds In Sidebars Affect SEO Ranks?

Do Facebook Fans Equal Customers?

Click here to become a Fan! Be a Fan of our page and support the cause! Do you love our company? Be a Fan! We’ve all seen the Fan requests and we’ve all joined at least one program or another, but what does it mean to the business or program that is pushing the Fan page? Do more fans mean more customers, or is this just something that people click on and do on Facebook? Believe it or not, a recent study revealed that social fans are more likely to purchase and recommend the brands that they become a “fan” of – and even better, their friends pay attention and are likely to make a purchase as well

Should You Really Do What You Love?

WORK – easily one of the worst four-letter words in American English! Not finding the success you thought you would at this stage of the game? Check over your business model, do some comparisons, and see how it measures up – you might be surprised at how close you really are to success and how making a few simple changes just might make all the difference! We always hear that we should write – or build – or engage in what we know

Social Media: Why You SHOULD Do It

Usually a marketing trend gets jumped on by everyone – if it’s new and it works – why not? Oddly enough, a lot of companies are still hesitant about trying social media

Why Do You Wait?

If I told you there was a line of customers at your door all with cash in their hands waiting to pay you, and you just had to go take their cash, would you do it? If I told you there was money already sitting on your desk at the office and all you had to do was go in and pick it up, would you do it? If I told you there was money at your bank and all you had to do was go in, fill out a form and pick it up, would you do it? If I told you that based on all your previous hard work you could earn a second bi-weekly payout just by filling out some forms and setting it up, would you do it? Well, accessing that second revenue stream is practically that easy

I am Your Customer: What Do I Want?

If you would like to find out what your surfers and customers are thinking and watching this will help you target what they would like without them requesting it or telling you.

Do We Really Have Nothing to Fear but Fear Itself?

I believe that I am not alone at the moment in not being able to see clearly into next year, much less feel confident about what to expect.

What's Piracy Got To Do With It?

There has been a great deal of discussion about the appropriate role the Free Speech Coalition plays in copyright, piracy and monetization of content in an ever-changing digital environment. I’d like to clarify FSC’s role as it pertains to copyright protection and to offer a specific example of how your trade association is working for you.